Koozai is a multiple award-winning Search Engine Optimisation (SEO) Agency, and since 2006, we’ve been helping clients navigate the world of digital search marketing.
As an early pioneer in the SEO game, we’ve earned an enviable reputation in the industry and have a proven track record of delivering impressive results for both challenger brands and industry-leading companies.
We’re an experienced SEO Agency and a Google Partner, meaning that our in-house team are skilled at creating and implementing successful SEO strategies that give your website the best opportunity to rank above your competitors in search engines. In addition to driving relevant traffic to your website from search engines using all the latest SEO strategies, our focus is also on helping you to generate valuable leads for your business.
Not only that, but our results-focused SEO specialists bring a diverse range of SEO experience and expertise to our team – making us the ideal partner to help your company get seen and found at the top of search engines like Google and Bing.
While our SEO team thrives on driving relevant traffic to your website, our ultimate goal is to get you more customers online and to drive leads and enquiries to your business.
SEO is a fast-paced industry, and we place a high value on personal development, so our team undergo regular training to enhance their skills further. This ensures that our SEO experts remain knowledgeable and keep up to date with all the latest developments within the digital marketing world.
Our diverse team and long history in search engine optimisation also mean that we’re bound to have valuable SEO experience in your industry too. Over the years we have nurtured long relationships with valued clients and have worked with companies both big and small across industries ranging from construction, finance and travel to technology, e-commerce, and healthcare (there are tonnes more, we’ve just picked out a few).
Every client matters to us at Koozai, so when you work with us, we’ll listen to your needs and put together a bespoke team of dedicated specialists that’s tailored for you and based on your objectives.
The benefit of using an experienced SEO Agency like Koozai is that you’ll have access to a team of SEO, content, PR and link-building specialists who bring a range of different skills and expertise to your account. Modern digital marketing and great SEO requires multiple skill sets and favours a blend of technical SEO, content, and PR expertise over a smaller pool of SEO skills that you might not get with a single freelancer or in-house marketer.
Not only that, but as an award-winning SEO agency, we also have access to a large array of tools, resources and strategies that can help elevate your brand above others in search engines. That’s why our approach is collaborative, with our organic search team working together to ensure the best possible SEO strategy for your website. So, whether you’re an established brand, building a new website or you’re planning a website migration – – our breadth of knowledge and experience means we can certainly help.
Whatever industry you work in, we’re willing to bet our bottom dollar that a huge bulk of your target market turns to search engines like Google to find relevant products and information first. It’s no secret that buying patterns continue to change to mobile and online, even in the most traditional of sectors. Our experienced search specialists live and breathe SEO. They’re also experts at helping to turn those online searches into leads for your business. So, if you want to find out the size of a potential target market online, then get in touch and we’ll be more than happy to help.
The benefit of hiring Koozai over a freelancer or in-house specialist is the scope of experience and skills that we can offer. Many heads and skillsets are better than one, and we’ll work together to get the most out of your SEO strategy.
Using a leading SEO agency like Koozai isn’t just about driving relevant traffic, search visibility and leads to your business. Through our tools and resources, we have access to a larger volume of data on how your target audience is using search engines. This allows us to work with you to make more informed decisions about your website, products and services overall.
Google rewards the best, and the only way to the top of organic search listings in search engines is through hard work, merit and top-quality SEO and content. Being a top-ranked site on Google doesn’t just mean that you’ll be the easiest and most convenient option for your target audience. People place trust in those companies that Google chooses to rank first – and that pays when it comes to sales and building brand presence online.
Our SEO expertise means that we can offer a whole range of effective SEO services. So, whether you’re a challenger brand seeking to dominate the local search rankings, or a global company looking to fight off the competition for some of the top search queries, we have the team to help make that happen. We’re a full-service digital marketing agency, however, just to make things more flexible, we also offer a plethora of SEO services, including:
From running your whole SEO programme for you, to providing strategic SEO consultancy services – our SEO team is used to working in a number of ways to best meet our clients’ needs and objectives. Our SEO consultancy services can include helping you to define your SEO objectives and developing an actionable SEO strategy for you. Our team’s range of knowledge makes us flexible, and we can advise on the most effective approach without cutting any corners.
Our technical SEO experts aren’t just experienced, they also have a big focus on continuous learning which means that you can have confidence that a technical SEO audit from Koozai will be bang on point and up with the times. Our team will audit and analyse your website to ensure that search engines can properly find, crawl and index your content for the best visibility. We’ll also provide actionable recommendations that can make a real difference to performance in search engines.
Detailed and comprehensive keyword research is another fundamental aspect of all great SEO. Not only will doing keyword research identify the size of the market for you in search engines, but it will also underpin your SEO and content strategies to give you the best chances of ranking effectively.
Our SEO team are also fantastic at providing onsite SEO services, and they’ll start by analysing your website’s structure and the key on-page elements. All of this is to provide relevant and actionable recommendations to help improve your content for relevancy and to enhance its capability to rank for keywords in search rankings.
If your business is an online store that sells products, it’s likely that you’ll want to optimise your products and category pages for SEO. Our Ecommerce SEO services are ideal for driving organic traffic and conversions through your website.
Google penalty recovery & backlinks analysis
A Google penalty is a negative effect on search rankings due to either an algorithm update or black-hat SEO tactics such as spammy backlinks. We’ve helped many websites recover from Google penalties which is how we know how much of a pain they are, but we do have a 100% success rate when it comes to removing them. We’re also experts in backlink analysis and removal, helping your site effectively recover from any penalties.
Link building may seem like an outdated term, but backlinks from third-party websites are still one of the most significant ranking factors and shouldn’t be ignored. Working closely with our talented PR and outreach team, We’ve got years of experience in building quality links that help move the needle on your site’s authority and the search engines too.
It’s now a well-established fact that most people reach for their mobile first when they turn to search engines. Luckily our SEO team are skilled at optimising sites for the smaller screen. With mobile compatibility being an official Google ranking factor, having a mobile-optimised website is more important than ever. With our mobile SEO services, your site will be expertly audited to make and keep it mobile-friendly; we’ll also carry out an in-depth, technical mobile SEO analysis so your brand can always be found in your customers’ hands.
At Koozai we know that it isn’t just about driving traffic to your website. Our Conversion Rate Optimisation (CRO) service works to maximise your conversion rate from every visit to your website. Working closely with our SEO and content specialists, our team will identify the tweaks and changes that can be made to your website to better persuade users to take crucial actions – such as to engage with your website, sign up to a newsletter, download assets, and crucially to purchase or enquire about your services. As user experience becomes an ever-growing aspect of the ranking algorithm, it’s becoming even more important to ensure that your website has proper UX Optimisations in place.
Our team of local SEO experts have worked with clients big and small and have helped countless companies to dominate the local search rankings. With more and more people looking for services and products closer to home, our SEO team will work with you to identify and implement the best strategy to ensure your business dominates in the key areas where your customers live and work.
Srixon Sports became a client of Koozai in February 2020 with a core focus on growing organic traffic to the website overall, with additional focus on their dedicated dealer locator page.
It wasn’t long after Srixon onboarded with Koozai that the COVID-19 global pandemic hit. Koozai continued to work with Srixon as the pandemic continued and lockdown ensued, and we were delighted that by June 2020, the hard work of our specialists and the Srixon team started to pay off, with positive YoY results beginning to come through.
The challenge associated with COVID-19 was a unique one, and traffic did drop quite substantially at the beginning of lockdown, but our team worked with Srixon to turn this around after only a few weeks, seeing traffic improve greatly from early June.
Overall, despite the issues of closed golf courses and the general uncertainty facing businesses across spring and summer 2020, Srixon’s year-on-year website data shows good growth.
At the start of 2019, PENSON came to Koozai for support with their website migration. Koozai successfully managed this migration and are now supporting PENSON with their overall organic strategy, with both content and digital PR playing integral roles.
As specialist interior designers and architects, PENSON’s new website (penson.co) is awash with design and creative brilliance. This can sometimes ring alarm bells for SEOs, however, through a successful partnership with PENSON’s creative and development agency, Koozai were able to optimise the website. This resulted in a perfect balance between design and functionality, meaning that various style elements and imagery did not hamper site speed performance.
Furthermore, PENSON’s previous keyword landscape was limited to multiple long-tail keywords with low search volumes, and content articles matching these queries were consolidated as part of the migration process. This posed a challenge to not only retain ranking visibility but enable it to grow.
A very knowledgeable team who are continuing to make an impact and improve our website. Excellent communication throughout keeping me informed every step of the way.
Tom BrownBrand Marketing Manager, UK & Ireland
Carrying out a website migration can be a stressful time but Koozai were ready for the technicalities involved and our worries about the potential loss of traffic were put to rest. The team worked closely with our design agency to support the entire transition.
Koozai has helped us to realise and fine-tune not only our online presence, but they’ve helped us to stand out from the crowd for the future.
Sarah BeanHead of Copy
We've worked with Koozai for just over a year now, looking to improve our organic search results primarily for local searches. Since working with the team we've seen fantastic improvements in the rankings for many of our stores. Despite the added complexity of working with a franchise business, Koozai have done a brilliant job and we've been very impressed with their work so far.
David CareyDigital Marketing Manager
The guys at Koozai are great. Their fresh thinking and commercial awareness means we’ve seen our year-on-year revenue from organic rise by a massive 91%. Can’t grumble at that.
Tom MercerDigital Marketing Manager
SEO, or Search Engine Optimisation, refers to the practises and techniques that go into making a website rank competitively in search engines such as Google. The ultimate aim is to increase organic visibility in search engines when a user looks up keywords that are relevant to your brand. Gaining more traffic from the most relevant terms not only leads to more and better quality traffic to your website, it also often positively impacts sales, enquiries and leads.
If your business depends on getting in new leads and enquiries, then the answer is almost definitely yes. We are willing to bet that a huge chunk of your target market turns to Google first, and unlike paid ads, organic listings are often better trusted by users. Many businesses make the mistake of thinking that all they need is to rank for their brand name, when in fact their target audience is making a huge array of product and service-based searches which could drive a plethora of traffic and new leads to your website.
SEO is the process of optimising a website to help it gain better visibility in search engines. Google uses over 200 ranking factors to determine the content it crawls, indexes and ultimately ranks in its search engine when users enter keywords. SEO works to edit, amend and influence key fundamentals of your website, including its content, backlinks and technical SEO elements, to increase relevancy and so that it has the best chance of ranking competitively.
When done correctly, quality SEO can be a hugely effective tool for driving relevant traffic, leads, enquiries and conversions to your website. The value in SEO is often in the long game, and many leading and challenging brands now invest heavily in SEO given the huge commercial value of leads that come from relevant search terms.
Our awesome team are here ready to strap a rocket to your digital marketing campaigns, so what are you waiting for?