Koozai > Services > Content

Content Marketing Agency

Introducing our agency's multi award-wining content marketing services.

Your new content marketing agency

Welcome to Koozai. We are an experienced and multi award-winning content marketing agency.

Since 2006, our talented digital content agency team have been crafting remarkable content assets, content campaigns and winning ‘SEO’ content strategies that move the needle for our clients.

Whether you are looking for editorial copywriting services, brand content marketing, large-scale content production, new marketing materials, or a digital content agency that provides winning ‘On Page’ SEO content strategies for your website’s SEO – we’re the content team will the skills, talent, and experience to make a difference.

Our content marketers, writers, and on-page content consultants have been helping businesses of all shapes and sizes with content marketing services tailored to their needs for decades. Their goal – as always – is to help them realise their content and wider digital marketing goals; be that to drive traffic, leads, engagement, SEO performance, user experience, creativity, brand exposure, or creative brand positioning.

Trusted by 100s of brands

Our content marketing services

Our content marketing services are about more than just great ‘copy’. Your organisation’s website, social media and wider marketing materials represent your brand’s online shop window. It’s what grabs your customers’ attention, engages audiences, captures imaginations, and helps to convert users into leads. In the right hands, that can be a powerful tool for positioning your brand and driving engagement.

As well as engaging users, ‘On Page’ content strategy is also crucial to your website’s SEO performance and ability to reach the right audiences in search engines like Google. Our content marketing services include:

Content design

As a digital content agency, we can create content assets like infographics, whitepapers and ebooks, through to larger design-led landing pages and interactive content assets. Our content creators and designers regularly work together to craft compelling assets for our clients that engage users onsite and drive conversions and SEO performance.

Content production

Our in-house copywriters and editors are skilled at creating content that engages audiences, reflects your brand, performs in search engines. From keyword research and high quality content production to copywriting, meta descriptions, optimising content (and loads more) across commercial, company and blog pages, our content writers will tailor their approach to ensure that your content has the best chances of ranking in search engines. Plus, they’re adept at making sure your brand personality still shines through.

‘On page’ content strategy

We’re not just content writers. Working closely with our technical SEO team, our content SEO strategists can produce wining content strategies that help your site to achieve better and more relevant search traffic from search engines like Google. From site-wide content strategy and keyword targeting to On Page SEO that offer your users better experiences, optimise conversions, and improve search rankings.

Social media content

While most prospects start their journey to purchasing through search engines, we also understand the power of social media platforms in leveraging your content. If you’re looking to drive leads to your content with Paid Social Media or Paid Search advertising, then we have a whole team of Paid Media specialists who can help with that. When it comes to promoting your content organically on social media, we can work with you to craft social posts and content assets that can help support engagement on social media platforms.

Content promotion & outreach

There’s no point in creating beautiful assets that no one reads. That’s why we’ve honed our skills in getting your content in front of the right audiences. There are a number of ways that we can promote your content. From keyword targeting so that it performs in search engines, to promotion on social media and through the media via PR campaigns.

We can also work with our digital PR team to build backlinks to your content. Another key SEO ranking factor, links build website authority which helps it to perform competitively in search engines.

UX & conversion rate optimisation

As an SEO content agency, we understand that content is more than just effective web copywriting. In addition to organic search and positioning your brand correctly, your content needs to wow your audience. Great content is all about providing a seamless customer experience that makes your website easy for users to navigate, find what they’re looking for, and ultimately make a purchase. We can also support with optimising your existing content to help improve the quality and number of leads to your website.

Traditional content production

In addition to digital content assets, our specialists can also produce valuable content for other marketing literature, such as sales materials, brochures, reports, editorials, advertorial articles and even email newsletters.

Website design & development

Our team regularly produces fantastic written content and visual assets for our clients’ websites. However, if your business goals also require a website redesign, or you need some dev support with a new page layout, then our website development team can help. We’ve helped redesign and launch several successful websites for our clients.

Blog content

Our content writers create high-quality blog content, articles, and long-tail content for our clients’ websites. From finance, construction and e-commerce content to healthcare, travel and technology, we’re well versed in providing content for businesses across a range of different industries.

We’ve won multiple awards and our services are rated over 4.5/5 stars on Google

Our approach to content marketing

Our bread and butter is effective content marketing services that follows SEO best practices. This includes evidence-led, website-wide content strategy and content production designed to drive relevant audience traffic from search engines like Google, improve user experience (UX), optimise conversions (CRO), and improve user engagement.

However, we do much more than just SEO content strategy for our clients. We are also skilled at creating impactful and beautifully-written content assets, landing pages, content marketing campaigns, carefully-crafted blog posts, editorial articles, marketing materials, and other commercial content that engage users.

Our results-focused writers, editors, and content marketers bring a diverse range of experience and expertise to the Koozai team – making us the ideal partner to help your website get the attention, engagement, and search rankings it deserves.

We’re also experienced in content marketing in several industry sectors too – from construction and finance to hospitality, travel, healthcare, ecommerce, and many others.

Whatever your content marketing goals are, we will take the time to listen to your organisation’s individual needs before crafting and implementing a winning content strategy for you.

  • 440+ Client Partners
  • 110Years Combined Experience
  • 17Koozai Birthday Cakes

Our content marketing case studies and testimonials

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Content Marketing for Boring Money /

177% growth in organic traffic for these personal finance experts

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Content Marketing for Protyre /

Driving a 242% rise in organic traffic for Protyre with cross-channel digital marketing

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Content Marketing for Srixon Sports /

SEO that delivered a 122% rise in organic sessions for a leading sports brand

A very knowledgeable team who are continuing to make an impact and improve our website. Excellent communication throughout keeping me informed every step of the way.

Tom BrownBrand Marketing Manager, UK & Ireland


Thanks to a comprehensive organic strategy from Koozai, the Boring Money website performance has vastly improved, with better rankings and increased traffic.

Mikhail IsmailHead of Projects and Client Content


We are delighted to work with Koozai and thrilled with the results that the Race of Discovery campaign generated. We were pleased to see the Travelbag brand mentioned in a variety of publications, including national titles, and are looking forward to seeing the results of our future campaigns with Koozai.

Betsie BarrBrand and Campaign Marketing Manager


Frequently Asked Content Marketing Questions

What Are The Benefits of Content Marketing?

Content marketing is key when it comes to allowing users to find your brand, as after all, it’s the content on the pages that Google is crawling. If your website has high-quality copy that’s relevant to your business, products and services, that also makes good use of high search volume keywords, you’re heading in the right direction.

It’s also important to consider your target audience when crafting new content or amending existing copy, as it’s important that your content is beneficial to the user. If you’ve thought about (and effectively answered) what queries they may have, your content will have the best chance of ranking in the search engines. Great content is imperative for the success of any brand in the search engine results pages, as great content = more visitors, and more leads.

What is Content Marketing Strategy?

A content marketing strategy means having a clear and concise plan as to what content marketing efforts you’re going to implement and how you’re going to monitor them. It can encompass as little as what blog content you’ll create and when, through to what general content updates you’re planning, what social media content you’re creating and a whole plethora of other content work. If you’re considering implementing a content strategy for your business and aren’t sure where to start, we’ve put together some tips.

What is Content Marketing?

Content marketing goes hand-in-hand with SEO, or Search Engine Optimisation. Content marketing is just one of the practises and techniques that goes into making a website rank competitively in search engines such as Google. The ultimate aim is to increase organic visibility in search engines when a user looks up keywords that are relevant to your brand. The way that content marketing contributes is through the creation of high-quality, keyword-focused copy that’s relevant to your website pages and blog. Gaining more traffic from the most relevant terms not only leads to more and better quality traffic to your website, it can also positively impact sales, enquiries and leads.

What is an SEO Content Strategy?

An SEO content strategy is all about creating a plan for the content on your website so that it has the best potential to rank competitively in search engines. This helps your content to get the best visibility in search engines, and therefore can drive traffic and leads. This is done by creating product landing pages, blogs and other content assets targeted at the search intent behind commonly searched keywords that are relevant to your business or website.

Got a question about our content marketing services? Get in touch.

Whether you’re a large or small business, if you’d like to know more about what content marketing can do for you, then please get in touch or fill in the contact form below. We also offer a comprehensive content marketing training course designed to give in-house marketing teams and executives the tools they need to start building their own content marketing strategies from scratch.

Ready To Start?

Our awesome team are here ready to strap a rocket to your digital marketing campaigns, so what are you waiting for?

We create cutting edge, award-winning digital marketing campaigns

Digital Marketing Audits

Are you a UK business that needs some expert help to uncover what’s holding your digital marketing back? Let us show you!


Call us on 0330 353 0300, email info@koozai.com or fill out our Contact Form.

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Hampshire Digital Marketing Agency
Merlin House 4 Meteor Way Lee-on-the-Solent, PO13 9FU, UK
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Cotton Court Business Centre Church Street, Preston Lancashire, PR1 3BY, UK
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Albert House 256 - 260 Old Street London, EC1V 9DD, UK

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