Koozai > Services > Content > Ecommerce

Ecommerce Content Creation Services

An experienced and multi award-winning digital content creation agency for ecommerce businesses

Ecommerce website content creation agency

We’re Koozai, an ecommerce content agency for businesses. Since 2006, we’ve had a real flair for crafting engaging digital content that drives results for ambitious online stores.

Day in, day out, our skilled content creators produce engaging copy for e-commerce websites and online shops to drive improved engagement onsite and rankings in search engines. That’s important, as well-targeted ecommerce content is how your prospects find your website when using Google to search for relevant products and services. Once on-site, great ecommerce web copy will also persuade users to delve deeper, engage with your content and ultimately invest in your offering.

Not only that, compelling copy for e-commerce websites engages your audience and informs, entertains and inspires them. It’ll also position your online store correctly in the marketplace, start conversations with your prospects, nurture relationships and even lead to higher quality traffic and conversions.

From product pages to commercial landing pages, and even your blog, our ecommerce content writing services look at real-world data on what your site visitors engage with and what users of search engines are looking for. We’ll then use that data to create high-quality content assets for all of the key commercial pages of your website, giving your online store the best possible chance of outranking your competitors. The higher your online shop ranks, the more traffic and potential for leads to your business.

At Koozai, our ecommerce website content creators are both passionate and skilled at helping our clients to make their mark. But more than anything, their mission is to position your brand correctly and to drive performance against your digital marketing objectives; be that traffic, search rankings, leads, sales, engagement or even brand positioning.

Over the years, we’ve earned a reputation for impressive ecommerce content writing services for businesses and our content creators have experience working with online shops and stores of all shapes and sizes. We’re also used to working across online stores in a number of different sectors, from construction and finance to hospitality, travel, healthcare and ecommerce (to name only a few).

However, our approach is far from templated. Whatever your commercial goals are, we’ll listen to your individual needs before crafting web copy that is designed to work for your specific ecommerce website and to help you stand out from the crowd.

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Trusted by 100s of brands.

Ecommerce website content writing services

More than just ‘copy’, the content on your online store is like your shop window in search engines such as Google. It’s what grabs users’ attention. It engages users on social media. It’s the gateway to encouraging users on your website to invest in your services. And it’s a key SEO ranking factor because content is how the users of search engines like Google find you. Your site’s content also reflects how your prospects see you. Utilised in the right way, that can be a powerful tool for positioning your online store online and driving engagement. Koozai’s ecommerce content writers are experienced in several areas and can offer ecommerce copywriting and content services including:

Ecommerce content strategy

You’ll already have heard the term: ‘content is king’. And this still very much rings true. Good quality, keyword-relevant content is one of the most powerful SEO ranking factors out there because it’s what search engines crawl, index and serve to their users. We have access to a variety of cutting-edge industry tools and, linked with our in-house content expertise, we’ll craft bespoke, data-driven content SEO strategies around the needs of your online store. As your ecommerce content agency, we can then work with you to put the final touches on that content and publish it across your ecommerce website to drive results.

Ecommerce SEO copywriting

Our in-house copywriting services are supported by experts who know what’s what when creating keyword-driven content that performs in search engines. From keyword research to writing SEO-friendly content across commercial, company and blog pages, our content writers will tailor their approach to ensure that your content has the best chance of performing in search engines while making sure that your brand personality still shines through.

Product descriptions

Writing brilliant product descriptions matters. More than just copy, compelling product pages help yours to stand out from competitors, rank competitively in search engines and nurture leads to encourage conversions.

Commercial landing pages

We’ll write content across your ecommerce website, including for commercial landing pages. Whether it’s a brand, key service or locations page, we’ll do the keyword research before putting pen to paper and crafting copy that has the potential to rank and provide a fantastic user experience.

Ecommerce content promotion

There’s no point in creating content for your ecommerce site that no one reads. That’s why we’ve honed our skills in getting your content in front of the right audiences. There are a number of ways that we can promote your content. From keyword targeting so that it performs in search engines, to promotion on social media and through the media via PR campaigns. We can also work with our digital PR team to build backlinks to your content. Another key ranking factor, links build website authority which helps it to perform competitively in search engines.

User experience and conversion rate optimisation

At Koozai we understand that content is more than just SEO copywriting. In addition to working for organic search and positioning your brand correctly, your content needs to wow your audience. Great content is all about providing a seamless customer experience that makes your website easy for users to navigate, find what you’re looking for and ultimately make a purchase. We can also support with optimising your existing content to help improve the quality and number of leads to your online store.

Ecommerce blog content creation

Our team of Koozai content writers regularly produce well-researched and written blog posts, articles and long-tail content for our ecommerce clients.

Website design and development

Our content team regularly produces fantastic written content and visual assets for our clients’ websites. However, if you’re looking for help with an ecommerce website redesign, or need some dev support with a new page layout, then our website development team can help. We’ve helped redesign and launch a number of stunning websites for our ecommerce clients.

Our services are rated 4.5/5 on Google.

Some of our commerce content client case studies and testimonials.

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Content Marketing for Comms Express /

Powering ROI through technical SEO, content & PR

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SEO for Papa John’s /

Baking organic success into Papa John's search marketing

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SEO for Fluid Branding /

Growing sales of the UK's leading branded merchandise provider

Koozai helped us achieve growth in organic visibility YoY and the team were helpful at every stage.

Terry LeeSenior Digital Marketing & SEO Assistant


We've worked with Koozai for just over a year now, looking to improve our organic search results primarily for local searches. Since working with the team we've seen fantastic improvements in the rankings for many of our stores. Despite the added complexity of working with a franchise business, Koozai have done a brilliant job and we've been very impressed with their work so far.

David CareyDigital Marketing Manager


The guys at Koozai are great. Their fresh thinking and commercial awareness means we’ve seen our year-on-year revenue from organic rise by a massive 91%. Can’t grumble at that.

Tom MercerDigital Marketing Manager


Ready To Start?

Our awesome team are here ready to strap a rocket to your digital marketing campaigns, so what are you waiting for?

We create cutting edge, award-winning digital marketing campaigns

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Call us on 0330 353 0300, email info@koozai.com or fill out our Contact Form.

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Albert House 256 - 260 Old Street London, EC1V 9DD, UK

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