Koozai > Services > PR > Link Building

Link Building Agency

Introducing our multi award-winning link building agency services

Your new SEO link building agency

Backlinks are one of the most powerful SEO ranking factors, so if you’re looking to propel your website to the very top of the search rankings, link building PR is something you need to take seriously.

Not only are we an award-winning SEO link building agency, but we’re also proud of our experienced in-house team of digital PR experts and SEO outreach specialists, they’ve built the kind of experience that makes them among the best in the industry.

Here is a small selection of just some of the publications our experts regularly land links on:

Our team builds links for challenger brands and industry leaders, using the latest link building and PR practices to help propel our clients’ websites up the search rankings.

Our experience spans industries like construction, finance, hospitality, healthcare, travel, motoring, retail and ecommerce (to name just a few), and we’ve successfully helping clients across all their sectors build quality links to increase their website’s authority, and visibility in the search engine results pages.

Trusted by 100s of brands

Our approach to link building

Koozai is a link building agency that focuses on quality. This means that we always prioritise pitching to websites that are both authoritative and topically relevant to your website.

We’ve been around for long enough to know that it’s quality backlinks (rather than a huge number of spammy or irrelevant ones) that will help to move the needle for your website’s SEO.

We avoid low-quality websites when pitching, and instead opt for a more fruitful approach which blends traditional link building techniques with the power of digital PR campaigns.

As our digital PR and SEO team boast a great deal of experience, we’re able to offer a service which is both effective at generating brilliant backlinks and affordable for many businesses. So, whether it’s news jacking, data-led PR campaigns, local PR, link building tactics or a digital PR stunt with a flashy creative – we have the in-house capability to do it well. Not only that, but we’ll always tailor our link building strategies for your brand and recommend the most effective option for your website.

Our services are rated over 4.5/5 on Google.

Our SEO backlink services

In addition to digital PR and link building campaigns we also offer a whole range of quality link building and backlink services to help you better understand your website’s links and how they’re impacting your SEO.

Below you’ll find the range of activities our SEO link buildings services include.

Digital PR campaigns

We have an inhouse team of experienced digital PR consultants who can run effective digital PR campaigns to build topically relevant, high quality links to your website – be that via news via newsjacking, reactive PR, data-led PR stories, or larger content-led digital PR campaigns.

Traditional SEO link building

Our SEO link building services include securing top tier backlinks for your website through activities such as broken link building, link reclamation, passive link building and digital PR campaigns.

Competitor backlink analysis, auditing and benchmarking

Our SEO team can do in-depth research and provide detailed reports on the backlinks profile of your website and competitors websites. This reveals information about how your backlinks are impacting your SEO strategy and provides valuable direction on the types of links which need to be built to your website.

Backlinks measurement and tracking

We can also track and monitor your backlinks, providing regular reports which allow you to keep track of campaign results and on top of your backlinks profile.

Digital PR consultation and strategy

Whether you’re looking for us to develop a PR strategy for you or to simply advise on the best way of building links or positioning your brand in the media, our PR experts have lots of experience to draw upon in order to help you with your goals.

Digital PR and link building training

Are you interested in upskilling your link building knowledge? Not only do we have a comprehensive digital PR training course, but our in-house PR and outreach experts can also provide bespoke training solutions to bring you or your team up to speed with how to do PR and all of the latest link building tactics.

We’ve multiple industry awards for our work.

8 reasons to choose our link building services

Why should you consider working with us to build backlinks to your website? There is a myriad of reasons to engage our PR and link-building experts to bolster your website’s authority, but here are a few of our favourites:


Our SEO link building are carried out by experienced digital PR experts and SEO outreach specialists


Our hybrid approach blends digital PR activities and link building tactics to drive the better results than traditional link building alone.


We are results-driven and our link building work has been recognised as a Finalist for ‘Best Use of PR in a Search Campaign’ at the coveted UK Search Awards.


We focus on quality, topical relevance, and authority when link building – we don’t use spammy tactics just to meet targets


Our digital PR consultants boast are experienced and boast enviable black books of media contacts.


We take the time to understand your SEO goals and focus on building links from websites that are topically relevant to yours.


We take a collaborative approach with our SEO team, meaning that our link building is informed by SEO and technical insights.


We can work to targets where necessary to help give you and your stakeholders peace of mind.

Some of our client link building case studies and testimonials.

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Digital PR for MyHealthcare Clinic /

Putting MyHealthcare Clinic in the national spotlight with SEO and digital PR

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Content Marketing for Boring Money /

177% growth in organic traffic for these personal finance experts

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Digital PR for Better2Know /

Digital PR & SEO delivers for leader in online healthcare testing

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Digital PR for Travelbag /

Flying high with SEO and a national PR spotlight for Travelbag

We have been working with Koozai for the best part of a year on our SEO and PR project. Our team is very happy with the results particularly PR with which we are continuing to see outstanding results in a very competitive industry.

The team have been really easy to work with and have a really refreshing attitude and have been great problem solvers. I have found every member of the team knowledgeable, helpful and invested in helping our brand to succeed.

Cara HernonMarketing Executive


Thanks to a comprehensive organic strategy from Koozai, the Boring Money website performance has vastly improved, with better rankings and increased traffic.

Mikhail IsmailHead of Projects and Client Content


We are delighted to work with Koozai and thrilled with the results that the Race of Discovery campaign generated. We were pleased to see the Travelbag brand mentioned in a variety of publications, including national titles, and are looking forward to seeing the results of our future campaigns with Koozai.

Betsie BarrBrand and Campaign Marketing Manager


Ready To Start?

Our awesome team are here ready to strap a rocket to your digital marketing campaigns, so what are you waiting for?

We create cutting edge, award-winning digital marketing campaigns

Digital Marketing Audits

Are you a UK business that needs some expert help to uncover what’s holding your digital marketing back? Let us show you!


Call us on 0330 353 0300, email info@koozai.com or fill out our Contact Form.

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