Powering ROI through technical SEO, content & PR

Comms Express Screenshot


Comms Express had a core focus on growing overall visibility in search, whilst incrementally increasing revenue to the business. As a long-standing client and a tenure stretching over a few years, Koozai were able to demonstrate significant return-on-investment (ROI) through delivery of a collaborative organic strategy comprising technical SEO, content & PR.

The Brief

Drive organic visibility and increase organic revenue incrementally year-on-year (YoY).

Comms Express Image

The Challenge

The main challenge was to sustain a high level of growth YoY based on aggressive competition in the industry, and then to successfully manage hundreds of crawl errors on-site, delivered as a result of the domain housing multiple URLs and products which would expand on a monthly basis.

How We Helped

By delivering a cohesive organic strategy that fundamentally addressed technical SEO, we were able to assist the Comms Express team in dynamic management of crawl errors, then build upon technical foundations through an extensive list of deliverables that included optimisation of meta data, keyword research, structured data recommendations and blog post recommendations, whilst continually securing authoritative links through extensive PR coverage.

Furthermore, Koozai were able to help Comms Express to address how an increased audience could continue to convert effectively through conversion rate optimisation (CRO) and heatmap insights.

Comms Express Screenshot
Comms Express Screenshot

What Happened Next

Comms Express showed significant growth in organic visibility YoY, leaving Comms Express very pleased with the results.


Over the course of a four-year relationship with Koozai, Comms Express have delivered 129% growth in organic visibility and 78% growth in organic revenue.

Looking specifically at the last three years, organic sessions grew by 36% in year one, 53% in year two, and 10% in year three.

Organic revenue has seen a similar trend, returning growth of 31% in year one, 35% in year two, and 3% in year three.

This really demonstrates the value of long term ROI any organic strategy can bring to your business.

Koozai helped us achieve growth in organic visibility YoY and the team were helpful at every stage.

Terry Lee Senior Digital Marketing & SEO Assistant, Comms Express
  • 129% growth in organic sessions
  • 78% growth in organic revenue
  • 48% increase in organic transactions

Get in touch

Our awesome team are here ready to strap a rocket to your digital marketing campaigns, so what are you waiting for?
Get in touch to find out more.

We create cutting edge, award-winning digital marketing campaigns

Digital Marketing Audits

Are you a UK business that needs some expert help to uncover what’s holding your digital marketing back? Let us show you!


Call us on 0330 353 0300, email info@koozai.com or fill out our Contact Form.

Map of Hampshire Digital Marketing Agency
Hampshire Digital Marketing Agency
Merlin House 4 Meteor Way Lee-on-the-Solent, PO13 9FU, UK
Map of Lancashire Digital Marketing Agency
Lancashire Digital Marketing Agency
Cotton Court Business Centre Church Street, Preston Lancashire, PR1 3BY, UK
Map of London Digital Marketing Agency
London Digital Marketing Agency
Albert House 256 - 260 Old Street London, EC1V 9DD, UK

Unlike 08 numbers, 03 numbers cost the same to call as geographic landline numbers (starting 01 and 02), even from a mobile phone. They are also normally included in your inclusive call minutes. Please note we may record some calls.

Circle Cross