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John Waghorn

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PR Outreach: How to Target Local and National Media

9th Dec 2014 Content Marketing | No Comments

PR Outreach: How to Target Local and National Media

With thousands of brands fighting for attention both on and offline, it’s now more important than ever to create the right impression when reaching out to the media. This is more apparent when you consider the volume of content on the Internet and the number of sites online in addition to print publications.Creating the right impression will help you secure media opportunities in targeted places, which in turn will have a positive effect on your marketing campaigns. So, if you are set to conduct outreach as part of your own strategy, take a look at these top tips below aimed towards both local and national media.Read more

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