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Koozai > Shop > Paid Search

Online PPC Video Training Course

If you're looking to learn how to get in front of your target audience when they are looking to buy, then the Paid Search course is for you! It's time to get your brand in front of the right people at the right time through learning all there is to know about Paid Search or PPC. You'll be a master of Google ads in no time!

It's Finally Here...

Do you want a PPC course that helps you or your team get in front of and convert your target market without having to pay for, or rely on, expensive marketing agencies? Created by digital marketing experts, the content in this PPC course has been developed from our first-hand experience of creating and delivering paid search campaigns for national and international businesses.

What Are You Going To Learn?

  • How You Can Master Google Ads
  • ​Utilise Advanced Tracking Strategies
  • How To Lower Your Ad Costs & Increase ROI
  • ​How To Avoid The Common Pitfalls
  • ​How To Utilise Audience Targeting
  • ​Learn The Advance Tactics No One Tells You About

What's in the Course

We’ve made sure we’ve covered all the bases in our paid search course across 10 sections & over 5.5 hours of video content.

Paid Search Course Sections

  1. Introduction to Paid Search
  2. Setting Up Google Ads
  3. Keywords
  4. Ad Groups
  5. Campaigns
  6. Ads
  7. Extensions
  8. Google Ads Editor
  9. Google Ads Interface
  10. Reporting & Optimising

We’re committed to keep this course, and all of our supporting digital marketing training courses up to date and add more videos regularly to ensure it stays relevant.

Here's everything you get for just £199

  • 10 Modules of Incredibly Valuable, Online Training
  • BONUS: Lifetime Training Access
  • BONUS: All Future Course Updates
Get Started Now

Lifetime Access

Unlike many courses, your access doesn’t go away when you finish it or even after a year. You keep your access so you can refer to the course as and when you need to.

Further Support

Upgrade at any time to our ‘pay as you go’ brand support package

Free Course Updates + New Content

You’ll also receive all course updates and new content marketing content totally free!

Secure Processing


Each order is processed through a secure, 256-bit encrypted payment processing gateway to ensure your privacy.

More Information About our Online Paid Search Course

We’ll start by taking you on a journey of how ads appear and how you can ensure you get the ads up on the results page when they need to be there. We then look at how you set up your account so if you’re brand new to paid search, you get a great foundation on what to do.

We explore the Google ads interface, and look at the importance of keywords before moving onto keyword match types and negative words. Ad groups and quality score among others are included before we move onto creating ad headlines, descriptions and paths.

As part of our continuation of pay per click training, we’ll show you how to navigate the Google ads interface and what metrics and columns to look out for, plus remarketing and setting up remarketing lists. We talk bid strategies, ad extensions, checking settings and so much more, by the time you’ve finished this comprehensive paid search training course you’ll be totally swatted up on how to get your brand in the faces of your target audience. Happy learning!

If you have any questions about the course content, please feel free to get in touch, or have a watch of the example videos below to get a flavour for what we’re offering.

Example Training Videos

Check out just two of the videos included

Bidding Strategies

Using Sitelinks

So, Who Are Koozai?

And Why Are We The Right People To Help You?

Group 2019

We have helped over a thousand businesses in 16+ years of trading to increase their ROI and revenues from digital marketing.

  • Koozai have helped over a thousand businesses increase their ROI: across multiple industries around the world
  • Our original founder authored 3 bestselling digital marketing books: selling over 50,000 copies worldwide
  • Our team has spoken on stage: at nearly every world class digital marketing event going

We create cutting edge, award-winning digital marketing campaigns

Digital Marketing Audits

Are you a UK business that needs some expert help to uncover what’s holding your digital marketing back? Let us show you!


Call us on 0330 353 0300, email info@koozai.com or fill out our Contact Form.

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Hampshire Digital Marketing Agency
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