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Graeme compiles the best ways to protect a brand including strategies for both offence and defence. (Transcript)
Safeguard Your Brand Identity with Koozai
Don’t you just hate it when you go to create a profile online, only to find that someone else has taken your brand’s name? Whether it’s a social media profile or registering a domain, it feels like someone’s stolen your identity doesn’t it? We know the feeling; it’s frustrating and can damage your brand.
Well, you no longer have to worry. We’re here to preserve your identity. With Koozai’s brand protection service you’ll have peace of mind that your brand is kept safe.
If you don’t own all of your online properties, then anyone can just come along and set up a profile in your name. This leaves the door wide open for anyone to damage your brand as a result. Scary right?
There’s more though. If you don’t own all of your properties on social media profiles and various other sites, then it’ll affect you branding efforts. Every brand wants to enjoy a consistent profile across all profiles and platforms. You’ve seen them; they’re the companies with the added ‘UK’, ‘Online’ ‘The real’ or other odd words either before or after their name.
When it comes to branding, consistency is essential. Customers will remember you, it looks highly professional, and you’ll also dominate the search results for brand related terms.
Being first is everything, so let us claim your profiles before competitors or hijackers do. We’ll do the hard work for you, setting up over 300 profiles. Now the key to success is consistency. So, we’ll populate the profiles with all the necessary information, such as your company logo, description, photos, bio and your URL.
Once we have created the profiles, you will have full access and retain control over them. So you can still post, update, promote, engage and share content at the click of a button. It’s a complete online brand protection package.
So, whether you’ve already suffered from brand identity theft, or are concerned about the protection of your own brand, get in touch with us today. We’ll give you the support you deserve.
Wouldn’t it be nice if your company totally dominated the front page of Google for your brand name? This way you can ensure that whichever listing a potential customer visits after searching for your brand, they land on a positive page about you. Not only does this give you a funnel back to your main site, it also allows you to depict and control your brand’s online coverage.
Establish what is being said about your brand, both good and bad. We will track your brand mentions over time, identifying particular trends, and provide you with a detailed report giving you all the insight that you need. Stay on top of what people are saying about you.