Experienced ecommerce PPC Agency helping ecommerce businesses get more from their paid ads for over 20 years
We’re Koozai, a multi-award-winning ecommerce PPC agency with over 20 years’ experience helping brands grow through smart, data-driven paid advertising. As a specialist PPC agency for ecommerce businesses, we work with in-house teams to deliver campaigns that drive sales, improve ROI, and scale online revenue across platforms like Google, Bing, and Amazon, as well as paid social platforms.
Our experienced ecommerce PPC consultants live and breathe paid media — from strategy and setup to ongoing optimisation and insight. Whether you need full ecommerce PPC management, a fresh approach to Google Ads, or more intelligent retargeting across channels, we’ll help you take your paid activity to the next level.
We’ve delivered PPC results for ecommerce brands of all shapes and sizes — including household names like TUI, Stannah, Trulawn, the V&A and Papa Johns. Whether you’re working with a high-volume product catalogue or a more niche product offering, we know how to drive performance. As a trusted ecommerce PPC company, we’re not here to sell clicks. We’re here to help you convert them.
Our ecommerce PPC services are designed to support growth across the full funnel — from awareness and acquisition through to conversion and repeat purchases. Whether you’re launching a new product or scaling a flagship campaign, we provide a paid strategy tailored to your commercial objectives. We offer both standalone campaign management and fully integrated performance support. Every campaign is led by specialists and shaped around your audience, budget, and platform mix.
We build tailored PPC strategies for ecommerce brands looking to grow. That includes competitor research, audience mapping, keyword analysis, budget modelling and platform planning. It’s a holistic approach — focused not just on reach, but on performance that converts.
Our Google Ads services include Search, Shopping, Performance Max and Display campaigns built specifically for ecommerce. We manage everything from ad copy and feed optimisation to budget pacing and conversion tracking — ensuring every pound of your spend is working as hard as possible.
Bing remains an untapped opportunity for many ecommerce brands — especially in certain demographics. We help you build, manage and optimise Microsoft Ads campaigns that mirror the structure and intent of your Google activity, expanding your reach without doubling the workload.
We help ecommerce businesses re-engage high-intent users through smart remarketing across Google, Bing and paid social platforms. Whether you’re targeting cart abandoners or recent browsers, we use dynamic product ads, segmented audiences, and time-based triggers to maximise your chances of conversion.
We help brands get more from their Amazon presence by managing Sponsored Product and Sponsored Brand campaigns that drive visibility and sales. From keyword targeting and bid strategy to creative testing and reporting, we support Amazon ad campaigns that are clear, efficient and profitable.
Our Google Display services help ecommerce businesses expand their reach through smart visual advertising. We design and manage prospecting and remarketing campaigns that bring shoppers back to your brand — using rich creative and audience targeting to get results.
We optimise and manage your Google Shopping campaigns to ensure your products appear where and when your customers are searching. From feed optimisation and negative keyword tuning to campaign structure and conversion data, we deliver ecommerce PPC marketing strategies that scale.
Through paid social advertising, we help ecommerce brands connect with customers across Facebook, Instagram, TikTok and Pinterest. From carousel ads and collection campaigns to retargeting and lookalike audiences, our social PPC campaigns are built to convert.
Our paid media audits are designed to find what’s working — and fix what isn’t. We analyse your account structure, targeting, bidding, creative and tracking setup to deliver clear, actionable insights. Whether you’re troubleshooting performance or looking for new opportunities, we provide a roadmap for better paid performance.
Koozai is a trusted UK-based ecommerce paid search agency with more than 20 years of experience helping brands scale profitably through PPC. We’re not generalists — we specialise in paid media and ecommerce, and we understand the platforms, challenges, and metrics that matter.
From new brands testing paid activity for the first time to major multichannel retailers managing complex feeds and campaigns, we’ve helped teams at every stage of the journey.
Our approach is clear, collaborative, and completely transparent — so you always know what we’re doing, why we’re doing it, and what it’s delivering. As a top-performing ecommerce PPC agency, we’re focused on one thing: growing your business through smarter paid search.
Need to see more? Check out some of our ecommerce marketing client case studies.
Growing leads with PPC for a leading artificial grass brand
Designing search marketing to deliver for the Victoria & Albert Museum
Driving a 242% rise in organic traffic for Protyre with cross-channel digital marketing
Trebling conversions with PPC for the leader in passenger lifts
Soaring conversions (and falling costs) with PPC for TUI
Need to see more? Check out what our clients have to say about our ecommerce marketing services.
The Stannah team loves working with Koozai, their clear comms, insightful strategy and ability to drive results is exactly what we look for in a partner. We look forward to continued success working together.
Suzanna HarleyDigital & Data Marketing Executive
The Education Division has gained more traction in the last 7 years than ever before and the PPC project by Koozai was a large part of that success.
Viv LonsdaleWeb Analytics Manager
These fantastic results required careful attention from both Koozai and Holdcroft, but together we smashed the brief and are delighted at what we achieved as a team.
Kelly-Anne CreanHoldcroft Account Manager
PPC advertising is powerful for eCommerce marketing but can be costly. Starting with a smaller ad spend and gradually increasing based on performance is advisable. Optimising campaigns, investing in landing page best practices, and using retargeting strategies are keys to PPC success for eCommerce.
Digital marketing campaigns, including PPC advertising, SEO, and other online promotions, are instrumental in achieving growth for your eCommerce business. Experimentation, learning from past campaigns, and refining strategies based on insights are crucial steps towards success in your industry.
Our awesome team are here ready to strap a rocket to your digital marketing campaigns, so what are you waiting for?
Call us on 0330 353 0300, email info@koozai.com or fill out our Contact Form.