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Utilising official Twitter branding on your site is a great way of associating yourself with what is becoming one of the most recognisable brands online. Another advantage of doing this and linking to your own or company’s Twitter account is that it gives you a mark of authentication, helping potential followers know this is your official account.
Luckily Twitter gives permission to use its branding on websites for free and can be utilised fairly quickly, helping to give your site a little something extra.
Here is a simple set by step guide on how to utilise official Twitter buttons and logos on your own site.
These can help promote your Twitter account almost anywhere on your own website and makes it simple for potential followers to start following you.
For example, we use these ourselves on our search specialists page and look like so:
Using official Twitter follow buttons:
As you are signed into your Twitter account, your own details will be populated automatically within the code you copy and paste.
Using a Tweet button can help get your message out there, allowing people to share your content through their own Twitter account but without having to leave your site.
For example, we use this feature ourselves on the landing page of our digital marketing blog, for each individual blog post and look like so:
Using official Twitter Tweet buttons:
Official Twitter Logos and Icons
Finally, you might like to use the Twitter logo in your marketing collateral. Again this is fairly straightforward with various versions of the logo available from: http://twitter.com/about/resources/logos.
If you plan in amending these logos in anyway, I would recommend you review Twitters page on Guidelines for the use of the Twitter Trademark.
Need Further Help?
From brand protection online to creating a buzz for you business through various social media channels, Koozai offers a number of professional social media services to meet various budgets and requirements.
Last month, we tuned in to listen to our very own Samantha Noble become a radio star. As a guest on Xan Phillips’ The Business on Voice FM, a programme dedicated to promoting the good news stories about business from the Southampton area and beyond, Sam shared her insights into paid media.
The Drum Network has launched a new initiative called ‘Create Britain’ which aims to show the world that Great Britain is still an awesomely creative marketplace, despite Brexit.
Create Britain is an online interactive map that invites businesses from the creative industry to contribute a short video to claim their own pin on the map that links to their video clip. The video clips need to answer one question: ‘What makes British creativity so great?’.