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Koozai is delighted to welcome Neil to the team as our newest Search Specialist.
Neil has over 3 years experience in Online Marketing and has just returned from Marbella, Spain, after running the Internet Marketing for one of Spain’s top mortgage brokers for the past year.
He is Google Adwords Qualified and in a previous life he worked as a Record Producer and Engineer. His greatest claim to fame being coming up with all the “boink” sound effect for “Re-Rewind” by The Artful Dodger.
Excellent customer service and a positive attitude make Hannah a great asset to the team. Hannah ensures that the day to day admin and accounts keep pace with the high levels of work going on in the office.
2nd Oct 2014 | No Comments
The shortlists for the UK Search Awards have been announced, and the team at Koozai are ecstatic! Once again we have been nominated for the prestigious gong, this year for the Best Use Of Search in the finance sector. Taking place on Thursday 6th November at Troxy, London, the event boasts some of the most influential […]
29th Oct 2014 | No Comments
Later next month, our Marketing Director Samantha Noble will be keynoting at the next Search Congres event in Amsterdam. The event takes place on 27th November and will be packed full of SEO’s and PPC’s looking to learn more about the latest trends in the digital industry. Samantha will be talking about why SEO’s need […]
10th Mar 2014 Paid Search | 6 Comments
Imagine if you could tailor your search campaigns to bid more (or less) for people who have already visited a particular page on your website? Or only target search campaigns to users who have already visited your site and who are searching with the keywords you are targeting? Remarketing Lists for Search Ads (RLSAs) make […]
12th Dec 2013 | 2 Comments
I’ve always felt a bit sorry for vacuums. Hear me out. There are hundreds of brands of vacuum, yet Hoover have capitalised most on both the name and the action. Let’s face it, you’re much more likely to say you are going to “hoover” something than you are “vacuum” it; and all because they probably […]
6th Feb 2014 SEO | 3 Comments
A post from the (ever useful and bookmark-worthy) DejanSEO blog back in January drew to my attention a revamp of the search query data reported on in Google’s Webmaster Tools. Since then I’ve been looking at its functionality and how it can be put to use for SEO purposes, the results of which I’m going […]
12th Feb 2014 Paid Search | No Comments
Today I gave a presentation on Paid Search Reporting and Analytics. This post covers everything that I spoke about including links to Custom Reports, Analytics Dashboards and Whitepapers. The aim of this talk was to highlight the reporting synergies between Google AdWords and Google Analytics and how users should be utilising both platforms to get […]
27th Feb 2014 SEO | 6 Comments
Or, if you say something enough times you start to believe it. If you are in the Digital Marketing industry then you will have read more than your fair share of “SEO Is Dead” articles and blog posts. Guess what – this isn’t one of them. In fact it’s the opposite. Not because I am […]
7th Aug 2014 SEO | 7 Comments
The urban pigeon is a relatively wily creature. Not cunning like a fox – more of a fearless perennial weed with wings, waddling amongst the human populace, waiting, waiting… The pigeon’s famous appetite for discarded chips and salty snacks is satisfied when these treats are dropped by passers-by. So; is Pigeon then an apt name for […]
19th Feb 2014 Content Marketing | 7 Comments
There’s a lot of Content Marketers who advocate content repurposing, and rightly so; it’s a great way of being resourceful and getting more out of your content. To make the most of everything you create I’ve compiled my best practice tips. I have to admit, I have always been split on the idea of repurposing content. […]
10th Dec 2013 Content Marketing | 18 Comments
How do you measure the success of your content marketing or blog? Page views, rankings, earned links, conversions, sales or other? Whatever metric you decide to use, it needs to be related to the overall goal of the piece. With that in mind, have you ever considered comments as a way of measuring the success […]
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