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Just Canon is a subsidiary of Freehand Limited which has been a specialist Canon Imaging reseller for over fifteen years. They are an independent reseller of Canon products and their store is dedicated exclusively to Canon products (plus a few non-Canon accessories).
We are providing a combined strategy of Search Engine Optimisation (SEO) and Pay Per Click (PPC) for Just Canon to give them a broad visibilty to potential customers and to maximise their ROI.
We are looking forward to working with Just Canon on this project.
The Sales Director for Koozai, Rob Arkell has an unrivalled passion for digital marketing. Rob has been incredibly successful at driving businesses forward; when he’s not busy selling he will be contributing useful and intuitive knowledge regarding this aspect of the industry.
2nd Sep 2014 Paid Search | 2 Comments
Last month I covered the different types of fee models that a marketing manager or business owner would likely encounter when searching for which PPC management agency to use. These included performance and spend based fees versus fixed fee and self-management. This month I want to expand on the benefits, limitations and usefulness of using […]
28th Apr 2014 Brand | 2 Comments
In a noisy marketplace, competition is fierce, and if you’re an online business, chances are the ferocity of the opposition will be even more intense. That is, unless of course, your company thrives on an unrivalled, niche product or service. However, for those who are not too dissimilar from close competitors, establishing a solid identity […]
24th Jun 2014 Paid Search | 3 Comments
Your PPC bidding strategy is fundamental to achieving the best results from your PPC account. The strategy that works best for you will depend on what you’d like to achieve. This post looks at the different objectives your business might have, and the bidding strategies that could work for you. We will look at different […]
10th Jul 2014 Paid Search | 3 Comments
Setting up and maintaining strong, high performing AdWords campaigns takes time, budget and expertise. But without keyword research both at the beginning of the project and continually throughout, you will never get the best possible return on your investment. Here’s what you need to know about keyword research at the different stages in your AdWords […]
9th Sep 2014 SEO | 2 Comments
Search Engine Optimisation has evolved beyond recognition over the last decade with a crackdown on spam by the popular search engines and a shift in the way people are finding information through search. The outdated goals of counting backlinks and a focus on rankings are much less relevant metrics than before for SEO campaigns. So what’s […]
2nd Dec 2013 SEO | No Comments
It’s the first big stumbling block for every excited entrepreneur and SME: how do you compete with a large multinational spending millions on SEO and Advertising. Internet success stories have led to many major organisations investing in online activity meaning achieving success has become more difficult but is still achievable. Let’s have a look at some […]
10th Jan 2014 Paid Search | 1 Comment
Taking on a new PPC account can be daunting when you can see that there’s lots to be improved on. It’s great that you know you can make a difference and improve the account, but you might find yourself wondering where to start! A PPC audit is a great way to start any PPC project, […]
25th Feb 2014 Paid Search | 2 Comments
When Google launched AdWords Enhanced Campaigns they gave us a range of new ways to target users by device, time and location. In fact, their new targeting features place less emphasis on the keyword and more focus on the audience. So let’s look at effective ways to target users by audience instead of relying on keywords. […]
16th May 2014 Paid Search | 7 Comments
Whether you’re a marketing manager, a marketing executive or an agency assistant, if you’re thinking about starting up a Pay per Click (PPC) campaign then you are likely to be asked most of the following questions, before the powers that be can approve it. Here are some short and more in-depth answers to help you […]
7th Oct 2014 Paid Search | 5 Comments
Pay per Click (PPC) advertising allows a company to be visible on almost any relevant search result in a very short space of time depending on the budget available. This means that you can establish a brand presence almost immediately with your target audience. But PPC can be used in a number of ways – […]
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