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Social Media Blog Posts

  • Harry Gardiner
    A Month After the World Ended – The Emerging Digital Trends of 2013

    2013

    Join me as I take a look at the trends in content marketing so far this year and look forward at what 2013 holds for the rapidly changing digital landscape.

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  • Graeme Benge
    Is Authority And Trust Earned Or Given?

    What is authority?bigstock-Trust-10707392

    Domain Authority has been a site metric used by SEOMoz for quite some time now. But I think this metric should actually break out of the confines of a bland calculation and become an aspiration for site owners.

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  • John Waghorn
    What Should You Avoid In Social Media?

    Time and time again we hear about the benefits of businesses and companies logging on to social media profiles in order to start engaging with their audience. Admittedly, this isn’t a bad thing and more so it’s inevitable that most businesses, if they haven’t already done so, will start using these sites fairly soon given the way the world is communicating.

    Facebook, Twitter and LinkedIn are the big three; as of February 2012, Facebook alone has more than 845 million active users worldwide. Overall, there are a huge amount of social networking sites out there today and it’s hard to recognise all of them when the big three are dominating the market with increasing user numbers.

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