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Should You Really Be On Social Media?
Betony Lloyd ponders whether it’s right for every business to use Social Media, and in what circumstances brands need to be careful about what they say.
Unethical Facebook Groups and Pages Need to be Taken Down
Facebook was launched back in February 2004 and now attracts more than one billion active users. This means that a huge number of people and stories are added to the popular social network which have the ability to go viral very quickly. Yet this can cause a big problem.
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Viral Spam: Help a Human, Not a Hoaxer
If there’s one thing that’s guaranteed to ruin my experience on Facebook, or any other social media platform for that matter, it’s viral fan spam. Images, quotations and jokes that get passed from person to person, imploring the recipient to share with ten friends or risk illness, bad luck or being ridiculed for their lack of caring. It’s a mess and one that really drives me mad!
Is Community Building More Important Than SEO?
Whether you started 10 years ago or 1 year ago, what were you told about the purpose of SEO? Was it something along the lines of, ‘to make a website more visible in the search engines, to drive additional traffic and custom?’ Well since that time, search engines have changed what’s important to them, so isn’t it about time you changed the way you carried out your campaigns?
A Call For The End Of Social Media Buttons
There’s no denying that social shares can help a website to perform well, but Sii Cockerill argues that there should be a better way, and that social buttons are a bane on website design and usability.
4 Social Monitoring Tools To Help The Modern Day Plate Spinner
Plate spinning as a sport has not got the traction you would expect, which is surprising given the amount of it that goes on every day by millions of people the world over. In the age of web 2.0 (techy jargon for an internet that’s content is created by users in addition to webmasters), protecting your brand whilst staying up to date on industry developments, looking for the next golden relevant keyword AND being nice and charming to your audience in the name of engagement, is tricky.
In June 2011 Google launched Google+, another attempt from Google at taking on the social market.
After Google Wave, Google+ was seen as the platform that was finally ready to take on the big player Facebook.
Just over one year on and Google+ boasts over 250 million registered users.
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