We love digital
Call 0845 485 1219
We love digital - Call and say hello - Mon - Fri, 9am - 5pm
Last month I wrote a blog post providing several ways for business owners and employees to improve personal profiles and company pages on LinkedIn. Now it’s time to drill down and show you how to use LinkedIn to generate leads and recruit without spending a fortune.
No link between SEO and +1s? No problem. But to give up on social media and go into SEO alone is about as sensible as shooting yourself in the foot, then shooting the other foot so it matches.
Having a strong brand presence on social media has become essential to your Digital Marketing efforts. Choosing the day, week and hour is crucial when promoting your content – as such there are tools to make things much easier.
I’ve always been a fan of LinkedIn. Not many people can say that honestly nowadays unless they’re looking for a new job. However, it’s true. I genuinely like LinkedIn and value its resources and tools because to me it’s more than just an online CV or content platform.
Many online businesses feel Social Media is this big enigma that needs to be cracked, that there’s some kind of secret to it. The truth is; Social Media is just loads of people on the same platform. But why on Earth would anybody actually want to follow or like a business page?
Like anything of this nature that creates an impact on such a vast scale, there will always be user issues to deal with. The current issue in question is one that’s gained further widespread media attention over the last month – abuse, and more specifically abuse on the social channel Twitter.
To think that just a few years ago Pinterest didn’t exist, its growth has been exponential. Initially released as invitation only in March 2010, the site now has over 70 million users. If that’s not a good reason to join the party, I don’t know what is.
The success of a social media campaign for more traditional businesses is unlikely to be as popular but we can still learn a lot from the way these music ‘brands’ interact with their audience and gain international success.
Twitter is a big deal for any public figure, none more so than our politicians. While many of them are fully utilising Twitter, many others are failing miserably.
I recently got involved in a bit of back and forth on Twitter with a local politician. While his response was quick, he ultimately refused to answer my question in public.