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Social Media Blog Posts
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- Brand
- 21st May 2013
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The Cambridge Satchel Company: The Social Object Master Class
Or How The Cambridge Satchel Company Succeeded In Spite Of (And With Some Help From) Google. Right now Google can play a massive part in small business success and failure, so to understand the role they play I thought I’d take a look at one recent success story and the role Google played and the extent the business helped themselves. -
- SEO
- 20th May 2013
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Seeing Double – How To Win The Second Screen Revolution
The way marketers catch our attention is changing. Technology has given us multiple devices with which we can communicate and interact with the internet and each other; this in turn has led to the world developing a second screen culture. So how can marketers take advantage of this trend? -
- Social Media
- 10th Apr 2013
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How Job Seekers And Employers Are Connecting Online (Infographic)
It’s Guest Post Time!There’s no denying the role that social media can play in helping you find your next job or the ideal candidate for a role. The below Infographic from Onlinecolleges.com shows some of the key developments including that 92% of employers have used social media for recruitment.
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- Social Media
- 28th Mar 2013
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How To Hold A Successful Twitter Chat With A Hashtag
We recently held our first ever Twitter chat (called #koozchat) and learnt a ton of lessons along the way on what worked well and what didn’t. So as we start planning the 2nd chat I thought I’d put together my thoughts on the good and the bad to help others. -
- Social Media
- 25th Mar 2013
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Social Gaming – Are You Still Playing?
The mobile web and a smartphone in almost every pocket gave rise to social gaming – casual turn based games played by friends, wherever they may be. Zynga, the company most associated with social games, has had a rollercoaster ride since it was founded. To make matters worse, social games have hit a slump and some fear the bubble has burst, with Zynga diving in the stock market and reporting weak earnings. So is it game over? -
- Social Media
- 13th Mar 2013
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Google+ Ripples: How To Make Them Work for You
It’s Guest Post Time!Amanda DiSilvestro looks at Google+ Ripples and why most marketers are missing a great way to gain fascinating insights from their fans.
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- Social Media
- 11th Mar 2013
- 12 Comments
Effective Use of Social Media as a Customer Service Channel
Most companies, especially SMEs, recognise the importance of customer service. We can’t afford to lose business, especially with the economic climate the way it is at the moment. Every user is important, and companies need to be pro-active in not only their customer acquisition but also in their retention. -
- Social Media
- 13th Feb 2013
- 5 Comments
Five Clever Uses Of Social Media To Inspire You
It’s Guest Post Time!With Social Media strategy it’s becoming harder to stand out by just ticking boxes and keeping up with the competition. That’s why Chris Gilchrist has found five great ways to use Social Media that should have give you some inspiration to have an amazing campaign.
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- SEO
- 8th Feb 2013
- 6 Comments
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- Social Media
- 5th Feb 2013
- 7 Comments
Facebook Graph Search - What It Means For You & Your Business
In this article I aim to give you an overview of what Facebook Graph Search is, what it means for your business, and how to optimise for it. We’ll also look at privacy issues, its relationship with Bing, initial reactions, and what the future may hold for Facebook advertising.
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- Brand
- 21st Jan 2013
- 6 Comments
A Month After the World Ended – The Emerging Digital Trends of 2013
Join me as I take a look at the trends in content marketing so far this year and look forward at what 2013 holds for the rapidly changing digital landscape.
