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Industry News Blog Posts

  • Andy Williams
    Gain Reviews - Improve Your Google Places Ranking

    You have your Google Places profile, you have optimised it completing as many fields as possible, but your still not gaining the rankings you expected.

    Well much like a web page there is more to ranking than simply optimising the profile, especially if you are in a highly competitive field.

    One area that may be lacking is the number of reviews you are receiving. Read more

  • Stephen Logan
    Google Gets a New Look...and a New Search Index

    Just a couple of days after Google finally confirmed that Caffeine had gone live, they have brought colour and life to their homepage. The Bing-ification of Google continues.

    After introducing a left-hand navigation [see: The Changing Anatomy of a Google Search Page], which had more than a passing resemblance to Bing’s, it looks like Google have been borrowing from their Microsoft rivals again. Today the world woke up to a full colour Google homepage. The white background has been replaced by a rolling reel of photography.

    Read more

  • Stephen Logan

    The Internet has freed up the way in which we communicate. Companies can engage with their customers without the usual boundaries (although many still fail), consumers can find what they need in minutes without leaving their home or office and information can be shared globally in real-time.

    But the many benefits of the Internet are often overshadowed by an equally prevalent dark underbelly of crime and social apprehension. The freedom with which we are able to provide details and thoughts, has spread fear, mistrust and abuses right throughout the world.
    Read more

  • Andy Williams
    Google + Local Pages Replace Google Places

    Google LocalIf there were still people out there unconvinced as to how big a part Google + was going to play in the big Google shake up then the latest in a string of big updates (from Google) should finally give the biggest indication yet.

    Read more

  • James Perrin
    Is the Future of Digital Marketing Going Mobile?

    Smartphone ImageApple did it, Google got on board, and now Facebook are believed to bringing out their own range of smartphones. As the world begins to go mobile, we take a look at what this means for the world of Digital Marketing.

    Read more

  • Stephen Logan
    Yahoo to Join the Internet Browser Battle Royal

    Does the world really need a new multi-platform Internet browser? Yahoo! seems to think so. Suspend your disbelief for a while though, as we take a quick look at Axis, the new browser for iOS and desktops.

    Read more

  • Andy Williams
    Google's Venice Update and Local SEO

    Google LogoGoogle’s Venice update in February brought about 40 algorithm changes – a number of which have sparked a few debates.

    Read more

  • John Waghorn
    Search Engine Market Share Statistics – February 2012

    Now that we are into the second month of 2012, how has the market share for the search engines changed in both the UK and the US? Heading into the new-year, we previously mentioned that Bing started off well in the US, and Yahoo had not done so well, partly due to Bing overtaking them earlier on. This position has been maintained by Bing for February 2012.

    In relation to the UK market, Bing’s share has dropped slightly, however they are still placed above Yahoo overall.  All in all, Google, Yahoo and ‘Other’ sites saw a slight increase, whilst Ask and Bing saw the opposite, with a small decrease.

    Read more

  • James Perrin
  • James Perrin
    Search Engine Market Share Statistics - January 2012

    A new year and a new development in the ongoing struggle for search engine market share. Last year we spoke about the turning point when Microsoft’s Bing would overtake Yahoo in terms of US market share; well latest figures reveal they have done so, meaning that 2012 has started off great for Bing, and pretty poorly for Yahoo.

    In the UK, the good news for Bing has continued as their share has jumped 0.26% in the last month. All other search engines gained a share of the UK market, with Google being the only one to actually see a drop.
    Read more

  • James Perrin
    A Guide to Yahoo's Potential Buyers

    The murmurings surrounding the sale of Yahoo are growing. It seems each week we’re talking about another Internet company as a potential buyer of the former search giant, but just who, if anyone, is going to buy the struggling Internet Corporation?

    Despite Jerry Yang saying the company was not up for sale at the start of the month, it has been mooted that they are now looking at potential buyers. Some bidders sit as outstanding candidates, others are more speculative, so here is a guide to the names and players who are being touted as potential suitors.
    Read more

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