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Six Free Videos To Make You Better At Analytics

Mike Essex

by Mike Essex on 14th August 2013

Team VideosWe love data here at Koozai; whether it be for our Analytics services, building remarketing lists or to understand user behaviour on a site. In this post we’ve compiled six of our favourite videos, where four of our team share some of the best ways to use data to generate great results.

If you find these videos useful then you’ll also love our Twitter chat (#koozchat) which is taking place tomorrow (15th Aug) at 15:30 BST. You can join in by following @Koozai and we hope to see you there.

You might also like our free Google Analytics whitepaper which has over 55 pages of tips.

Event Tracking in Google Analytics

Transcript

Anna provides an epic 15 minute long look at what event tracking is, how it works and lots of useful ways to use it. This is one of our most popular videos ever, so is not to be missed!

Building Remarketing Lists & Audiences

Transcript

Last year Google made Remarketing simpler than ever, allowing it to be done through Google Analytics, giving you the power to create and segment really targeted lists. Sam takes a look at the basics in setting up a really effective account.

5 Tips For Improving User Experience

Transcript

By following these five basic tips, you should be able to ensure that your website works towards providing a high quality experience for every one of your visitors. Gemma’s guide includes a look at Appearance, Navigation, Language, Personalisation and Layout.

An Introduction To Analytics Tag Manager For Businesses

Transcript

Let Anna show you how you can use Tag Management systems to improve the tracking capabilities of your website. Including an explanation of how Tag Manager works and the core benefits of implementing it.

A Video Guide To Landing Page Optimisation

Transcript

Landing Page Optimisation can make your website more enticing for your potential customers, encouraging them to make their first purchase and more besides. Graeme explains how to do this.

The Benefits of Advanced Segments (With Examples)

Transcript

Advanced segments are used to analyse your website data to help you improve the performance and conversions of your website. Anna looks at nine great ways to use them for data segmenting and analysis.

Thanks for watching, and we hope to see you all in our #koozchat on 15th Aug at 15:30 BST via @Koozai.

Mike Essex

Mike Essex

Mike Essex specialises in digital marketing and everything search. A recent project of Mike’s was featured on BBC News, Radio 5Live and the Times here in the UK, whilst also featuring on USA Today and ABC News in the US. He will be writing throughout the month about digital marketing and much more...

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2 Comments

  • Riza 15th August 2013

    Good idea… Actually, very good idea because majority of us happen to struggle with analytics; all kinds of analytics. :) The videos’ transcripts are super helpful. I’m definitely going to bookmark this article for future purposes.

    Reply to this comment

  • Danny Howard 18th November 2013

    Thanks for the videos, they were super helpful.

    We haven’t been using paid search allot recently however we have looked at using remarketing in the past as it always seems to work on us when browsing the web :) Thanks for the tips.

    Always enjoy reading each and everyone of your posts. And congrats on your latest awards you guys deserve it.

    Looking forward to more videos.

    Reply to this comment

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