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On the first day of Christmas, Koozai gave to me… 1 Free Online SEO Tool.
One of the most important starting points with any SEO work is the Title and Meta data.
But ensuring that these elements are adding much needed relevance is sometimes over looked.
You may well have created a ‘killer Title Tag’ but have you ensured that your Meta Description tag is also working in harmony with the rest of your site?
A good free online SEO tool that gives you a good indication of this is the Meta Tag Analyzer at seocentro. This tool will display the Title, Meta Description and Keyword tags implemented at the entered URL and then tell you their relevancy rating to the page in question. This gives you a good starting point to any SEO campaign.
And the help doesn’t stop there. This free tool also informs you of Anchor Text found on the page, the keyword density of each word found on the page, Alt Tags used and any errors within the Meta itself.
Don’t say we didn’t gave you anything for Christmas!
For a long time, Bing, the UK’s second-largest search engine, has been underappreciated and, in some instances, even ignored. Often regarded as the inferior search engine to market leader Google, Bing has historically struggled to appeal to many in the digital world. Most PPC analysts would give justified reasons for neglecting Bing for so long; these include the volume of traffic and the user experience just not matching up to Google. However, the validity of these assessments is now diminishing. Bing has grown and improved rapidly in the last couple of years; if you are not integrating it into your comprehensive digital marketing plan, you run the risk of missing out on a large portion of your chosen market and significant revenue.
When it comes to building a content marketing campaign, it can be difficult to know where to start. You may have an initial idea but bringing it to life and getting your message seen are always harder than initially thought.