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This month, in our 13th Koozchat, we asked the Digital Marketing community 10 questions pertaining to Online Marketing and ‘Keeping Google Happy’.
22 participants shared a number of insightful thoughts and suggestions, as well as tips on how best to keep on top of changes in Google’s algorithms and a look forward into the future of the world’s most popular search platform.
We’ve collated the discussion below:
A big thank you to everyone who took part:
Koozchat will return in June and you can join the conversation by following us on Twitter @Koozai.
Search engine technology is evolving, and so is the digital marketing industry. The more experienced professionals amongst you may remember the days of gleefully stuffing keywords into your copy to boost your rankings, blindly spamming strangers to join your email lists and easily securing media coverage for your thinly veiled advertisements.
Site speed is an important area of website optimisation that people working in the world of Search Engine Optimisation are becoming increasingly concerned about.