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It’s been a good news Friday for the world of social media. It has been announced today that Facebook now has 250 million users throughout the world, not bad considering that only seven months ago they had a mere 150 million.
The surge in popularity for the social networking site appears to show no sign of abating. Facebook’s viral spread throughout the world has made it one of the most visited and used websites globally. With conformation that it has now reached 250 million users, few can question its reach.
Good news too for YouTube. Whilst it may be one of the most popular sites on the web, that popularity has never been turned into any kind of profitability. Positive noises are coming out of Google HQ suggesting that YouTube could soon be turning a profit.
With a strengthening social media comes the greater opportunity to develop. Marketers throughout the world have been taking advantage of the amount of – often free – exposure that is achievable on the likes of YouTube and Twitter as well as other popular forums such as Twitter and MySpace. Of course these sites are also hugely popular for their communication and entertainment capacity, but that hasn’t stopped many turning in a tidy profit too – something that YouTube can now look forward to themselves.
Search engine technology is evolving, and so is the digital marketing industry. The more experienced professionals amongst you may remember the days of gleefully stuffing keywords into your copy to boost your rankings, blindly spamming strangers to join your email lists and easily securing media coverage for your thinly veiled advertisements.
Site speed is an important area of website optimisation that people working in the world of Search Engine Optimisation are becoming increasingly concerned about.