We love digital - Call
03332 207 677 and say hello - Mon - Fri, 9am - 5pm
Call 03332 207 677
AdWords Search Query Report Ditches Those “Other Unique Queries”
Google have just announced that their AdWords Search Query Report has been improved and will no longer contain the dreaded “Other Unique Queries“.
We’ve long advocated using the search query report to improve AdWords campaign performance and this will now make it an absolute must use for any advertiser interested in saving money and improving their ROI.
With these enhancements, expect to see longer keyword lists but remember, the devil is in the detail. Use with Excel and apply filters to spot negative keywords as well as fresh opportunities to expand your campaign.
Share this post
About the author
Lucy Griffiths
Lucy is an Internet Search Specialist focusing and working with clients on Search Engine Optimisation (SEO) and Pay-Per-Click (PPC) strategies.
The Psychology Of Colour In Marketing
When it comes to building a content marketing campaign, it can be difficult to know where to start. You may have an initial idea but bringing it to life and getting your message seen are always harder than initially thought.
(more…)-
Koozai Launches Free Breakfast & Learn Events
We’re excited to announce that we’re launching a series of free Breakfast & Learn events for brand-side marketers. Our digital marketing experts will help you to boost your SEO, paid media, paid social and content marketing knowledge over breakfast.
(more…)
What do you think?