We're hiring

We love digital - Call
03332 207 677 and say hello - Mon - Fri, 9am - 5pm

Call 03332 207 677

Lucy Griffiths

The Real Meaning Of Average Time On Site

30th May 2008 Analytics Less than a minute to read

When reviewing your websites statistics in Google Analytics just be careful when you are reviewing the statistic Average Time On Site from your Dashboard. It’s important to remember that this data can be skewed really easily by a small number of visitors to your website.

It only takes one visitor to leave your site open in their browser while they take a telephone call to increase this stat.

If you see improvements with this statistic drill down deeper in your analytics account and view the report, Time on Site for All Visitors. This report will show the average time on site broken down by day. This will allow you to see if they have been any days where there is any extraordinary user activity on your website.

Discover how Koozai can help you get the most out of your website analytics or get in touch with one of the Koozai team today.

Share this post

What do you think?

aspect-ratio
Ross Momtahan

What does the EU’s new “Link Tax” law mean for digital marketers?

Ross Momtahan
12th Sep 2018
News
aspect-ratio
Converged Media
Dan Rice

What is the Difference Between Owned, Earned and Paid Media

Dan Rice
@iamdanrice
16th Aug 2018
Content Marketing

Digital Ideas Monthly

Sign up now and get our free monthly email. It’s filled with our favourite pieces of the news from the industry, SEO, PPC, Social Media and more. And, don’t forget - it’s free, so why haven’t you signed up already?
  • We’ve got some really cool stuff we want to share with you. So you don’t miss out, let us know which of the following you want us to email you about going forward:
  • This field is for validation purposes and should be left unchanged.

Oh, and here’s our privacy policy. Make sure you read it so you’re up-to-date on the legal stuff.