Call 0845 485 1219
We love digital - Call and say hello - Mon - Fri, 9am - 5.30pm
With the next Penguin update now live it is important that site owners are comfortable with the quality of their backlinks. If you fear you may have unnatural links one option is to disavow the source in Google Webmaster Tools. This post will look at the benefits of using the Disavow tool and why you shouldn’t be afraid of using it. Read more
The way marketers catch our attention is changing. Technology has given us multiple devices with which we can communicate and interact with the internet and each other; this in turn has led to the world developing a second screen culture. So how can marketers take advantage of this trend?
Unless you’ve been living like its 2005, you should be aware that the first role of doing SEO is to make sure your website complies with Google’s Webmaster Guidelines. If it is not in line with these guidelines then you can expect to see some issues with its indexation and visibility in the Google search results.
2012 was a year of change for the SEO industry and it already feels as though 2013 will be every bit as turbulent. It has never been more important to ensure your site’s SEO is healthy.
This guide is intended as a comprehensive resource for carrying out a review of your site’s health and SEO performance. It is also designed to ensure that your site is not just healthy now, but will hold up against the promise of more Google algorithm updates and be protected against manual penalties. You can also download my free PDF checklist to use alongside your own SEO health review.
Creating a detailed and thorough content strategy will take time, although making the effort to do this in the first place will bring its own rewards. Within your overall strategy, there will be a number of areas that you will need to address, from how to promote the content once it’s been created, how to measure its success and of course, undertaking the correct level of research before you get started.
It’s Guest Post Time!
Gemma Birch looks at the best ways to localise a website by region, content types and keyword research as well as how to get that content found.
The 404 page is an important, but much overlooked and unloved part of many websites. What is it for? How do you create one? Does anyone care? In this post we aim to explain all these things plus give you some brilliantly unusual examples to inspire you.
With so many SEO tools that come and go, what are the tools that have stood the test of time and are still being used today? We asked the Koozai team to tell us which tools they still love with all their hearts and why they love them. We also want to hear all about your favourite tools in the comments.
Bear with me on this one. For decades, radio stations all over the world have had to create programmes and schedules dedicated at bringing in listeners; and at the heart of it is good quality content, albeit, content over the airwaves. So what can Content Marketers learn from the world of radio, if anything?