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SEO Blog Posts
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- SEO
- 24th May 2013
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Feel The Fear And Disavow: Why You Have To Use The Google Disavow Tool
With the next Penguin update now live it is important that site owners are comfortable with the quality of their backlinks. If you fear you may have unnatural links one option is to disavow the source in Google Webmaster Tools. This post will look at the benefits of using the Disavow tool and why you shouldn’t be afraid of using it. Read more -
- SEO
- 20th May 2013
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Seeing Double – How To Win The Second Screen Revolution
The way marketers catch our attention is changing. Technology has given us multiple devices with which we can communicate and interact with the internet and each other; this in turn has led to the world developing a second screen culture. So how can marketers take advantage of this trend? -
- SEO
- 15th May 2013
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78% of CMO's See Custom Content As The Future Of Marketing (Infographic)
It’s Guest Post Time!The above is just one of the great statistics in our guest Infographic this time from Demand Metric. It’s not just managers who love content either, in fact 70% of customers said they felt closer to a company as a result of content marketing
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- SEO
- 14th May 2013
- 2 Comments
Big List Of Google Webmaster Resources
Unless you’ve been living like its 2005, you should be aware that the first role of doing SEO is to make sure your website complies with Google’s Webmaster Guidelines. If it is not in line with these guidelines then you can expect to see some issues with its indexation and visibility in the Google search results. -
- SEO
- 13th May 2013
- 3 Comments
Essential 2013 SEO Health Check Guide
2012 was a year of change for the SEO industry and it already feels as though 2013 will be every bit as turbulent. It has never been more important to ensure your site’s SEO is healthy.This guide is intended as a comprehensive resource for carrying out a review of your site’s health and SEO performance. It is also designed to ensure that your site is not just healthy now, but will hold up against the promise of more Google algorithm updates and be protected against manual penalties. You can also download my free PDF checklist to use alongside your own SEO health review.
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- SEO
- 10th May 2013
- 2 Comments
Why Research Should Be A Fundamental Part Of Your Content Strategy
Creating a detailed and thorough content strategy will take time, although making the effort to do this in the first place will bring its own rewards. Within your overall strategy, there will be a number of areas that you will need to address, from how to promote the content once it’s been created, how to measure its success and of course, undertaking the correct level of research before you get started. -
- SEO
- 8th May 2013
- 4 Comments
The Importance of Localisation in International SEO
It’s Guest Post Time!Gemma Birch looks at the best ways to localise a website by region, content types and keyword research as well as how to get that content found.
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- SEO
- 2nd May 2013
- 6 Comments
How To Create An Effective 404 Error Page
The 404 page is an important, but much overlooked and unloved part of many websites. What is it for? How do you create one? Does anyone care? In this post we aim to explain all these things plus give you some brilliantly unusual examples to inspire you. -
- SEO
- 1st May 2013
- 8 Comments
14 SEOs Reveal Their All Time Favourite Tools
With so many SEO tools that come and go, what are the tools that have stood the test of time and are still being used today? We asked the Koozai team to tell us which tools they still love with all their hearts and why they love them. We also want to hear all about your favourite tools in the comments. -
- SEO
- 30th Apr 2013
- 4 Comments
What Radio Can Teach Us About Content Marketing
Bear with me on this one. For decades, radio stations all over the world have had to create programmes and schedules dedicated at bringing in listeners; and at the heart of it is good quality content, albeit, content over the airwaves. So what can Content Marketers learn from the world of radio, if anything? -
- SEO
- 29th Apr 2013
- 9 Comments
14 Essential Characteristics For The Modern SEO Professional
In the world of Search Engine Optimisation it’s very rare that you find two SEO’s that think exactly the same. Search professionals come in all shapes and sizes with a range of different techniques and tactics. That said there is no denying that we all have similar characteristics. This blog post will look at the common characteristics of a rounded SEO and how they are applied to an SEO campaign.
