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Industry News Blog Posts

  • Stephen Logan
    UK Census, LulzSec and Dropbox: A Bad Day for Online Security

    Is anything sacred on the Internet? Well, if recent revelations are anything to go by, no, not really. If you are concerned about your personal information, then you might want to look away now.

    It appears that Dropbox, an online service that allows you to store photos, documents and other media online, has accidentally opened up all accounts as a result of an update. Cue hundreds of irate customers taking the company to task on their blog and a PR meltdown. Whilst the issue has been resolved now, the damage is still yet to be properly assessed.
    Read more

  • James Perrin

    Just when we thought that these search engines couldn’t stand the sight of each other, they go and surprise everyone by working together to improve the way structured data is crawled and indexed.

    Okay, well truth be told, this is a rare collaboration, however every now and then the world of SEO is given a piece of crucial information and yesterdays announcement from Google, Yahoo and Bing was one of those days.
    Read more

  • Stephen Logan

    If you’ve ever had pages on your site that are no longer live, but still get indexed and appear within the search results, then you’ll no doubt be aware of what it takes to remove them.

    Usually your first port of call will be to update the robots.txt file. This will stop the page being crawled and can eliminate some of the issues. However, for some inexperienced website owners, identifying and updating this kind of technical information can pose significant issues.
    Read more

  • Andy Williams
    Optimising Your Google Places Profile

    With Google’s focus on localised search results becoming more prominent, businesses are starting to become more aware of the need to have a Google Places profile.

    However in a majority of cases businesses are only setting up very basic profiles believing that having the listing verified is enough for them to start capturing local traffic.

    They have their profile, the address is included, so too is the website URL and they even have a category assigned, so why aren’t they appearing?

    Well there’s a little more to it than that and most business are overlooking some very important areas. Read more

  • James Perrin
    New Algorithm Update for Google: Are they Finally Targeting Content Farms?

    FarmIt seems Google are really stepping up their efforts to crack down on websites that have low quality content after they announced new algorithmic changes to demote websites of such quality in their SERPs.

    Read more

  • Stephen Logan
    Search Engine Market Share Statistics - March 2010

    Bing make up some ground in the US, whilst Google achieve near domination of UK search volume, reaching 90%in the latest search engine market share statistics.

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  • Stephen Logan

    Google have been developing their Social Search profile for a few months now. Last week we finally saw the emergence of their latest endeavours, a new element within their blended results featuring related messages from your online social circle.

    Read more

  • Lucy Griffiths

    Google have now just launched a ‘fun’ quiz aimed at Webmasters.

    If you are responsible for a website, have an interest in SEO or just simply want to know a bit more about what Google look for, this 40 question quiz should help.

    Just make sure you follow the instructions at the end to save or print at the end before pressing submit. It has been known for individuals not to do this, lose their data and have to repeat the test in its entirety…

    Take the Google Webmaster Quiz Online

  • Stephen Logan

    Microsoft Advertising and research agency Synovate have joined forces to create a definitive study of young adult’s online activities titled Young Adults Revealed.

    12,000 people aged between 18 and 24 from across the globe were asked about how they used the Internet, covering everything from viral advertising to social media usage, helping to unearth  some interesting and surprising results. Read more

  • Lucy Griffiths
    Google SearchWiki Expands Personalised Search Results

    As discussed in one of my posts from last week – Personalised Search Rankings and SEO Success – the personalisation of search results means that now, more than ever, you need to focus on more than just your search position in the major search engines. Read more

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