We're hiring

We love digital - Call
03332 207 677Circle Info
and say hello - Mon - Fri, 9am - 5pm

Call 03332 207 677Circle Info

Mike Essex

78% of CMO’s See Custom Content As The Future Of Marketing (Infographic)

15th May 2013 Content Marketing Less than a minute to read

Content Marketing GeniusThe above is just one of the great statistics in the below Infographic from Demand Metric. It’s not just managers who love content either, in fact 70% of customers said they felt closer to a company as a result of content marketing

Some of the more notable statistics in the Infographic include:

  • 90% of organisations market with content
  • 82% of consumers feel more positive about a company after reading custom content
  • 80% believe custom content should be central to marketing work
  • 70% of people would rather learn about a company through articles than an advert
  • 62% of companies outsource their content marketing
  • 60% of people are inspired to seek out a product after reading content about it

There’s lots more insights in the infographic so we hope you enjoy it:

Content Marketing Guide

A Guide to Marketing Genius:  Content Marketing 

Powered by Demand Metric

The views expressed in this post are those of the author so may not represent those of the Koozai team.

Share this post

Download Your Free Whitepaper

The Complete Guide To Content Marketing

2 Comments

What do you think?

aspect-ratio
Koozai to attend BrightonSEO September 2019
Stacey Parsons

BrightonSEO September 2019: What we’re looking forward to

Stacey Parsons
3rd Sep 2019
News
aspect-ratio
Koozai shares all digital marketing events for 2019 2020
Holly Thatcher

All Digital Marketing Events and Conferences of 2019-2020

Holly Thatcher
21st Aug 2019
News

Digital Ideas Monthly

Sign up now and get our free monthly email. It’s filled with our favourite pieces of the news from the industry, SEO, PPC, Social Media and more. And, don’t forget - it’s free, so why haven’t you signed up already?
  • We’ve got some really cool stuff we want to share with you. So you don’t miss out, let us know which of the following you want us to email you about going forward:
  • This field is for validation purposes and should be left unchanged.
Circle Cross

Unlike 08 numbers, 03 numbers cost the same to call as geographic landline numbers (starting 01 and 02), even from a mobile phone. They are also normally included in your inclusive call minutes. Please note we may record some calls.