(This is the transcript from our new video so it may not read as well as a normal blog post would)
On the 9th of May, I am speaking at the Search Elite conference in London. The talks been designed to suit anybody that works within a marketing role because I’ve split into two different parts. So the first part is going to help you to really use the paid media platforms to understand who your audience are, and how you can use that insight in all your different marketing campaigns. And in the second part, we’re going to get into the nitty-gritty parts of paid media. And I’m going to give you some real, actionable tips and tricks of how you can use that audience data to really power your paid media campaigns.