Online Reputation Management Agency Services
Experienced SEO, PR, and online reputation management professionals. Here to help you manage and optimise your brand presence online.
Online Reputation Management Agency Experts
We are an experienced, full-service digital marketing agency with services in online reputation management. We’re here to help ensure your brand looks as good as possible online and we’ll work with you to get your brand positioning just right.
Since 2006, we have been trusted by hundreds of brands to smash their digital goals – from SMBs and start ups to big brands. Our campaigns have been recognised with national accolades such as The Drum Awards and UK Search Awards – and we’ve spoken at major global marketing conferences too.
Reputation PR & Marketing Agency Services
No matter what you need support with, our experts are here to help and we can offer expertise and support in the following areas of online reputation management:
Brand Positioning & Onsite Messaging
Your website is your shop window and often informs your audiences’ first impressions of your organisation. Working together, our brand content, digital PR, and web design specialists can devise and implement a key messaging and content strategy that will better position your brand across your online marketing channels.
Reputation Management & Brand Building PR
Your audience expects organisations to frame themselves in a positive light, so gaining credible third party recommendation is key to building trust and your brand’s online reputation.
Our brand PR specialists are experienced at securing third party reviews and recommendations – be that in social media, on influential websites, or in national media. We’re also skilled at PR campaigns that position organisations as thought leaders or industry experts in important industries or issues.
Third Party Reviews
Past customer reviews on third party sites can influence future consumer decisions. Buyers often research brands in search engines – so below par comments on third party sites can be a significant barrier to sales. We can work with you to identify what’s driving negative reviews – enabling you to address it head on. We can also work with you on a strategy to enable more opportunities for genuine and positive third party reviews.
Online Crisis PR Management
Good management of any PR crisis is key to protecting your brand’s reputation online. Negative coverage can influence search engine results and decision-making. Our PR specialists can help you respond online PR issues – from crisis PR strategy and handling press enquiries through to brand building PR and SEO activity.
Brand SEO Management
Negative online articles can hang around in search engines – and have the potential to influence customers over the long term when they look you up. Once any service or business issues have been addressed or resolved, our SEO, link building, PR, and content marketing teams can implement a multi-channel plan to help improve your reputation for the most important keywords in search engines.
Case Studies
Better2Know is the UK’s largest private provider of sexual health services. Their award winning and innovative service offers nationwide clinics, with same day or next day appointments, as well as home testing kits, for a number of STIs and medical problems.
Our first challenge was to find a way to build the authority of Better2Know’s website in search engines so that it had the opportunity to rank competitively against others offering similar services. This was no easy task, given the competitive search landscape, but one that our team relished. To meet this objective, we needed to go beyond simply exploring various technical SEO fixes on the site. We needed to help build content on the website to better optimise it for search engines, with a coordinated effort on building quality and topically relevant backlinks to strength the authority of the domain. Another key challenge was to build trust with key audiences who may not have heard of the brand before, and to generate significant brand awareness in the health and wellness media, a space which is notoriously competitive for challenger brands to crack.
MyHealthcare Clinic provides high quality, affordable private healthcare services across its two clinics in Wandsworth and Fulham, London. Established in 2013, MyHealthcare Clinic is aiming to change the face of private healthcare with a seven-day offering, early and late opening times, and access to medical, dental and specialist services under one roof.
Health journalism is a noisy space. Several of MHC’s competitors have already established themselves as regular contributors to key national publications, so generating high profile exposure for MHC’s team of medical experts was going to be a challenge. Luckily, Koozai’s Digital PR team were born ready for challenge!
Testimonials
We have been working with Koozai for the best part of a year on our SEO and PR project. Our team is very happy with the results particularly PR with which we are continuing to see outstanding results in a very competitive industry.
The team have been really easy to work with and have a really refreshing attitude and have been great problem solvers. I have found every member of the team knowledgeable, helpful and invested in helping our brand to succeed.
Cara HernonMarketing Executive
FAQs
Driving traffic and leads to your business is key for commercial success. However the abundance of consumer choices often means that it’s the brands that are seen as most credible that come out on top. As well as driving brand awareness and contributing to sales, PR is all about building brand image and positioning your business as credible, a thought leader and an expert in its field. The acquisition of backlinks via PR activity is also crucial to the success of your SEO strategy and driving online performance.
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Get in touch
Our awesome team are here ready to strap a rocket to your digital marketing campaigns, so what are you waiting for?
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We create cutting edge, award-winning digital campaigns.
Questions?
Call us on 0330 353 0300, email info@koozai.com or fill out our Contact Form.
