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The world of SEO is always changing which is why we thought there was no better time to discuss what SEO will be like in the future. We gathered together over 30 industry professionals and asked them everything from what the next algorithm update will target to whether Black Hat SEO will ever die and what links we will be building in the future.
You can also gain more insights in our free whitepaper on Getting Started With SEO.
A big thank you to everyone who took part:
For our next Koozchat we will be chatting about Analytics. You can find out more by following us on @Koozai.
For a long time, Bing, the UK’s second-largest search engine, has been underappreciated and, in some instances, even ignored. Often regarded as the inferior search engine to market leader Google, Bing has historically struggled to appeal to many in the digital world. Most PPC analysts would give justified reasons for neglecting Bing for so long; these include the volume of traffic and the user experience just not matching up to Google. However, the validity of these assessments is now diminishing. Bing has grown and improved rapidly in the last couple of years; if you are not integrating it into your comprehensive digital marketing plan, you run the risk of missing out on a large portion of your chosen market and significant revenue.
When it comes to building a content marketing campaign, it can be difficult to know where to start. You may have an initial idea but bringing it to life and getting your message seen are always harder than initially thought.