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Free directories are still a good way of building links to your website. There are some good quality free and paid directories out there, here we have listed 100 free directories that tend to actively review and accept submissions. We know it is frustrating when the ones you find are low quality and rarely or never review the submissions.
Please note that some of these may not be applicable for your business whether they are industry specific, missing a related category or country specific. However, this should give you a few ideas and hopefully a number of decent links too.
General directories offer a quick and easy way of receiving a link back to your website. Not all directories are of the highest quality but a quick review will highlight ones that offer a decent link. Here is what to look out for:
Try and submit your website to a category that is closely related to your business or website as this will help improve the relevancy of the link.
Look out for niche directories relating to your business. These will provide a much higher quality link than a generic directory.
Local business directories will only be applicable to your website if you have a physical address and provide a service in a specific area. These directories tend to be of a high quality and usually have a reasonable amount of authority. Some will specialise in a small area such as a town or city, others are country specific and allow you to submit your business to a category relating to where you are based. Most local business directories retain authority by focussing on a niche, whether that is location specific or industry specific.
You are much less likely to receive an anchor optimised link back to your website by using a local business directory. However if you take the time to add a detailed company description and list of services, this can help improve the value of the page and the backlink. Here are some things to look out for:
Local business directories have the added benefit of improving your local focus. If you already have a Google places listing, these additional profiles should help improve your relevance for locally related keyword terms and may help towards improving your search engine rankings for local search terms:
Blog directories are just that, directories that you can submit your Blog to. You can submit your site if your site is a Blog, alternatively you can submit your Blog page if you run a Blog on your site. These should be treated the same as general directories in terms of quality guidelines, and you should seek out the best category for your Blog/website.
Blog directory links are another type of quality links that you can receive for free, for sites with a Blog page; this can be helpful for creating deep links and promoting your Blog.
Some directories will also allow you to submit your RSS feed to the directory, other types include RSS directories who are just interested in the feed linked to your Blog.
Search engine technology is evolving, and so is the digital marketing industry. The more experienced professionals amongst you may remember the days of gleefully stuffing keywords into your copy to boost your rankings, blindly spamming strangers to join your email lists and easily securing media coverage for your thinly veiled advertisements.
Site speed is an important area of website optimisation that people working in the world of Search Engine Optimisation are becoming increasingly concerned about.