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We are extremely excited to announce that we have been shortlisted, not once but twice, for this year’s EU Search Awards! The two categories are Best Use of Search for Retail and Best Local Campaign.
Both of these nominations have been for our ongoing and dedicated work with Papa John’s, the highly successful pizza delivery company.
In each category we are up against seven other agencies for the chance to take home the awards at this year’s ceremony in Paris, France on the 4th May.
The campaign for Papa John’s has been recognised for the SEO and local search work we have carried out, which has resulted in significant increases in revenue and organic traffic, as well as improved local rankings in the search engine results.
The European Search Awards celebrate the very best work in international SEO, PPC, Digital and Content Marketing in Europe. Now in its fifth year, 2016 saw hundreds of entries from Digital Agencies all across Europe.
Over the past ten years Koozai has been growing a reputation for being one of the leading Digital Marketing Agencies in the UK. We were previously nominated for an EU Search award in 2013 and won our category for the Best Use of Search in the Finance Industry in 2012 so we are very excited to have been nominated again by such a prestigious establishment and respected panel.
We have some tough competition for both of the categories and we wish the best of luck to all of our competitors!
A generally accepted fact in the world of Content Marketing is that being useful is one of the main criteria for achieving results with a content campaign.
But how do you find out which questions your audience needs answers to?
Digital public relations (digital PR) can be an effective way to increase brand visibility and drive more quality traffic to your website or landing page. But just what is digital PR and how does it differ from traditional PR techniques? Here’s an overview of the differences (and similarities). (more…)