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Design a Moustache for Koozai Girls #Movember
Everyone likes to do their bit for charity, especially when you can do something fun, which is what the girls at Koozai are doing while the guys grow moustaches for Movember.
But to do this, we’re going to need your help!
Obviously our lack of facial hair puts us at a disadvantage, but we have been using a 3D printer to print our own moustaches which we can then wear throughout November!
Here are the moustaches we’ve designed and printed already:
But can you do better?
We want your ideas for moustaches that we can print and wear during November!
Please leave links to images of your ideas in the comments section or email them to pr@nullkoozai.com.
To donate to our Movember team visit the Koozai Movember team page, it’s all for a good cause!
And if you’re wondering what we mean by a 3D printer, well, they come in all shapes and sized but in this case, it’s a little machine that takes a tube of plastic filament, heats it and squirts it out in the design that you tell it to, like this:
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Attribution 101: Google Analytics and AdWords
In today’s multichannel world, there are mountains of data which provide insights into how users have interacted with your business and their path to conversion (or non-conversion). It is important to understand performance with multichannel marketing, which can be achieved through attribution modelling. Attribution refers to assigning credit to something (a channel, touchpoint, etc.) for the role it played in the final conversion. An attribution model is a rule, or set of rules, that assigns this credit correctly to the right channel or touchpoint.
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Why Bing is a Valuable Paid Media Platform
For a long time, Bing, the UK’s second-largest search engine, has been underappreciated and, in some instances, even ignored. Often regarded as the inferior search engine to market leader Google, Bing has historically struggled to appeal to many in the digital world. Most PPC analysts would give justified reasons for neglecting Bing for so long; these include the volume of traffic and the user experience just not matching up to Google. However, the validity of these assessments is now diminishing. Bing has grown and improved rapidly in the last couple of years; if you are not integrating it into your comprehensive digital marketing plan, you run the risk of missing out on a large portion of your chosen market and significant revenue.
What do you think?