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Google’s online ad revenues will continue to grow despite the US economical downturn according to data released by eMarketer.
They predict that Google’s online ad revenues in 2008 will increase by 27.4% in the US alone. Even in comparison the other leading search engines (Yahoo, MSN and AOL) which take 25.7% of all US online advertising dollars Google exceeds them with a staggering 30.7%.
It seems that even in economical downturn that the power of online marketing shows through and it’s no surprise that when other areas of marketing spend are dropping of that online advertising continues to grow.
So if you’re looking for where to get the biggest return on investment for your advertising spend then why not look into online advertising.
Last month, we tuned in to listen to our very own Samantha Noble become a radio star. As a guest on Xan Phillips’ The Business on Voice FM, a programme dedicated to promoting the good news stories about business from the Southampton area and beyond, Sam shared her insights into paid media.
The Drum Network has launched a new initiative called ‘Create Britain’ which aims to show the world that Great Britain is still an awesomely creative marketplace, despite Brexit.
Create Britain is an online interactive map that invites businesses from the creative industry to contribute a short video to claim their own pin on the map that links to their video clip. The video clips need to answer one question: ‘What makes British creativity so great?’.