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Google’s CEO, Eric Schmidt has sparked controversy by claiming that the Internet is fast becoming a “cesspool” of information according to an article published yesterday in Adage.
There is no doubt that the Internet is indeed awash with junk; many of these pages no doubt being served up for no other reason than to allow the Webmaster to make money by selling third party advertising.
It will be interesting to see what steps Schmidt and Google take to clean up their own part of this information mess. Perhaps we can expect to see many Adsense accounts closed in a display of putting money where their rhetoric is?
Last month, we tuned in to listen to our very own Samantha Noble become a radio star. As a guest on Xan Phillips’ The Business on Voice FM, a programme dedicated to promoting the good news stories about business from the Southampton area and beyond, Sam shared her insights into paid media.
The Drum Network has launched a new initiative called ‘Create Britain’ which aims to show the world that Great Britain is still an awesomely creative marketplace, despite Brexit.
Create Britain is an online interactive map that invites businesses from the creative industry to contribute a short video to claim their own pin on the map that links to their video clip. The video clips need to answer one question: ‘What makes British creativity so great?’.