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Bing continues to confound its critics and rivals with impressive statistical data just a couple of weeks after it was first launched. In the latest statistics provided by comScore, it has seen a 3% rise in both searcher penetration and share of search result pages, to leave it at 16.7% and 12.1% respectively for the week ending 12/06/2009.
It will certainly be interesting to keep an eye on the rise of Bing and where it eventually levels off. Google of course remain well out in front, but rivals like Yahoo and Ask may well be looking like also-rans if they’re unable to gain back some momentum from the marauding Microsoft Bing.
After the non-entity that was Live Search, Bing has certainly come as a far more refreshing and user-orientated evolutionary step. The search results are very good, as indicated in my BlindSearch experiment – documented in the Redefining Search Engine Preference with BlindSearch blog post – whilst the aesthetics and multimedia results presentation are second to none.
With the kind of steady growth that it’s currently showing Microsoft will be hoping to consolidate a second place ranking, whilst also trying to bite into Google’s lead a little more. But while the furore surrounding its release has died down, this does at least show that some people have been converted and are in fact continuing to be converted over to Bing.
Last month, we tuned in to listen to our very own Samantha Noble become a radio star. As a guest on Xan Phillips’ The Business on Voice FM, a programme dedicated to promoting the good news stories about business from the Southampton area and beyond, Sam shared her insights into paid media.
The Drum Network has launched a new initiative called ‘Create Britain’ which aims to show the world that Great Britain is still an awesomely creative marketplace, despite Brexit.
Create Britain is an online interactive map that invites businesses from the creative industry to contribute a short video to claim their own pin on the map that links to their video clip. The video clips need to answer one question: ‘What makes British creativity so great?’.