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Google Analytics’ Intelligence Tool can be utilised so online companies can create advanced segments from automatic alerts in a quick and easy way.
Alden DeSoto, a member of the Google Analytics Team, advised users of professional SEO services who employ the tool that they just need to click on the Create Segment link when they receive an alert.
“You can compare this traffic side by side with overall site traffic or with traffic from other segments,” the official explained.
Links are located on the far right hand side of alerts.
Earlier this week, it was announced that Google Analytics is introducing a ‘weighted sort’ algorithm.
The aim of the tool is to allow users to choose more easily which sets of data they want to analyse first, with metrics covered by the algorithm including number of visits, goal conversion rates and the percentage of new visitors making their way to a site.
Close-up image of an office worker using a touchpad via BigStock
The UK Search Awards is an exciting night for all; brimming with excitement, anticipation and pride, these awards showcase the very best in Digital Marketing. Our pride was overflowing as we watched our very own Sam Noble be honoured with the top prize of the night: UK Search Personality 2016.
The UK Search Awards are here and we’re pleased to announce that we’ve been shortlisted for three awards at this prestigious ceremony.
What an incredible year 2016 has been for us so far. We’ve celebrated turning 10 as a company, and in the last few months alone we’ve been nominated for a range of campaigns, won a bunch of awards and now we’ve been shortlisted for even more success.