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If you’re not already on Twitter, then your business is missing a trick.
It’s without a doubt a proven way to get your message out there and read by your customers in an instant. It’s also a great way to build your business profile and enhance your brand. It’s free, it’s easy and it makes sense. Be warned though, there’s a ‘but’ coming.
There’s so much that Twitter can do for your business. You can also monitor your brand and see who’s saying what about you. This gives you the chance to respond to anything positive (or negative) that someone might say about your brand, services or staff.
But (we did say), you need to ensure that you manage your Twitter profile correctly, in order for it to be effective. Not only does this mean putting in the time and effort, but also knowing what to say, when to say it and who to say it to. If you don’t achieve this, then your efforts will be in vain.
Effective Twitter management will help:
To do all this you need a social-savvy expert to help manage the conversation, because one wrong move could end up severely damaging your brand and online reputation.
The question you have to ask is whether you have the time, resources and know-how to make Twitter work.
An account that hasn’t been updated for a while will serve no purpose whatsoever. It takes time to update regularly with fresh, interesting and engaging tweets. You must know what you’re doing to make it work. Okay, relax. This is where we can help.
Put us in charge of your Twitter profile. We know what we’re doing.
Before you get your Tweet on, come speak to the experts at Koozai to see how we can help.
We create cutting edge, award winning digital campaigns.
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