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Koozai > Blog > 10 Best Paid Media Agencies in UK 2025

10 Best Paid Media Agencies in UK 2025

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Who Are the Top PPC Agencies in 2025

Looking for the best PPC agency to help you skyrocket your business growth? Whether you’re scaling your eCommerce store, driving B2B leads, or promoting a SaaS platform, finding the right partner is essential.

With millions of results on Google for “PPC agency UK,” it’s no surprise many businesses feel overwhelmed. Add in the horror stories of wasted ad spend, confusing reports, and lacklustre results, and it becomes clear: not all PPC agencies are created equal.

This guide breaks down the top PPC agencies in the UK for 2025, spotlighting those that consistently deliver results across Google Ads, Microsoft Ads, paid social, and more. Plus, we’ll walk through what to look for in a PPC partner, the benefits of outsourcing to a dedicated agency, and how to find the right fit for your goals.

Let’s jump in.

Who are the Best PPC Agencies in the UK?

PositionAgency NameBest ForLocation
1KoozaiAward-winning, ROI-focused paid media strategiesLondon, Hampshire, Lancashire
2Hello SeedLong-term strategy, clarityBrighton
3BroadplaceGoogle Premier Partner, data-ledSurrey
4HallamSEO & PPC fusion, full-funnelNottingham
5Polestar DigitalCRO-focused, transparent reportingManchester
6PPC GeeksAI-bidding, automated performanceLondon
7Maple ForestBudget control, Paid Social expertiseUK-based
8The PPC AgencyAI-automation, white-labelLeeds
9Circus PPCRapid scaling, international campaignsLeeds
10Genie CrawlQuick setup, continuous optimisationTwickenham

Read on for more detailed information about each agency.

Top Results-Driven PPC Agency

  1. Koozai – Multi-Award-Winning PPC & Paid Media Agency

Website: www.koozai.com
Location: London, Southampton, Preston

Founded in 2006, Koozai is one of the UK’s longest-standing PPC agencies. With decades of experience and awards to back them, they offer an expert-led, results-first approach to all things PPC.

Specialties:

  • Google Ads & Microsoft Ads
  • Paid Social (Meta, LinkedIn, Twitter/X)
  • Amazon Ads
  • Google Shopping
  • Display & Remarketing

Why They Stand Out:

Koozai helped lift brand Stannah increase leads by 333% year-on-year and cut cost-per-conversion by 18%. For GenesisCare, they doubled conversion rates while slashing CPA by more than 50%.

They work closely with brands like TUI, Trulawn, and Cote Brasserie, combining technical skill with creativity and rock-solid communication.

“The Stannah team loves working with Koozai – their clear comms, insightful strategy, and ability to drive results are exactly what we look for in a partner.” Digital & Data Marketing Executive, Stannah

  1. Hello Seed

Seed brings clarity and structure to B2B and eCommerce paid media. They’re ideal for scaling businesses needing a long-term, collaborative PPC partner.

  1. Broadplace

Broadplace offers full-service PPC with a special focus on Google Shopping and lead generation. Their strength lies in combining commercial acumen with technical PPC know-how.

  1. Hallam

With an integrated approach to SEO and PPC, Hallam creates full-funnel strategies that deliver both immediate conversions and long-term brand growth.

  1. Polestar Digital

Transparent, methodical, and performance-driven, Polestar is a favourite among eCommerce brands looking for strong ROI from PPC and CRO.

  1. PPC Geeks

With a focus on eCommerce and Amazon, PPC Geeks helps online stores scale using automated bidding, smart segmentation, and laser-targeted ad copy.

  1. Maple Forest

Known for their meticulous attention to budget and performance, Maple Forest blends Google Ads with paid social to create well-rounded ad strategies.

  1. The PPC Agency

Ideal for SMEs, agencies, and SaaS brands, The PPC Agency uses AI-enhanced campaign automation and analytics to scale efficiently without losing control.

  1. Circus PPC

With an impressive portfolio of clients (like ITV, Lavazza, and Sky), Circus PPC helps eCommerce and retail clients increase sales by over 150% in just three months.

  1. Genie Crawl

Quick to launch and ruthless in optimisation, Genie Crawl is a go-to for businesses needing fast, sustained improvements in performance. Trusted by brands like Subway and Papa Johns.

What Makes a Top PPC Agency?

A great PPC agency isn’t just good with ads. They’re part strategist, part analyst, and part creative powerhouse. Here’s what to look for:

  • Data mastery: They don’t just track clicks, they interpret what those clicks mean. Insights into customer behaviour, ad performance, and conversion bottlenecks help guide smarter decisions.
  • Expert keyword strategy: From short-tail to long-tail, great agencies know how to balance competitiveness, intent, and volume to drive results.
  • Platform fluency: Top PPC teams are fluent in Google, Meta, LinkedIn, Amazon, and more. They know what works where.
  • Local & mobile expertise: With most traffic coming from mobile, and local intent driving footfall, knowing how to target these audiences is essential.
  • Communication: Fast replies. Clear reports. Ongoing insights. You deserve a PPC agency that treats your budget like their own.

Why Hire One of the Best PPC Agencies?

PPC agencies exist to remove the guesswork, headaches, and inefficiencies from your digital ad strategy. Here’s what you get:

Time back: Focus on running your business, not figuring out Google Ads dashboards.

Immediate impact: Skip the trial-and-error. Get campaigns that are optimised from day one.

Advanced tech & tools: From AI-driven bidding to dynamic ad creation, top agencies stay ahead of trends.

Full funnel strategy: From awareness to conversion and retention, a solid agency can support the entire customer journey.

How to Choose the Right PPC Agency for You

Whether you’re focused on lead generation, eCommerce sales, SaaS trials, or international growth, there’s a PPC agency on this list for you.

Keep these questions in mind during your search:

  • Do they have proven experience in your industry?
  • Can they demonstrate ROI with case studies?
  • Are they a certified Google or Microsoft Partner?
  • Do they speak your language when it comes to reporting and strategy?

What is the best PPC agency in the UK?

Koozai tops our list for 2025. Their award-winning work, deep platform knowledge, and client results make them a standout choice.

Which agency should I choose for B2B lead generation?

Koozai, Hello Seed and The PPC Agency are great for B2B campaigns.

How do I avoid choosing the wrong PPC agency?

Ask for real case studies, check their Google/Microsoft Partner status, and always ask them to start with a performance audit.

What if I’ve had a bad experience before?

That’s more common than you think. But it doesn’t mean all PPC agencies underdeliver. Take your time to find out about the clients they’ve worked on, review their case studies and testimonials before committing.

Ready to supercharge your PPC?

If you’re serious about scaling with paid search, get in touch with Koozai. Their strategic approach, certified team, and track record of success make them one of the best PPC agencies in the UK and the perfect partner to help your business grow.

 

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Sophie Roberts

Managing Director

As Managing Director at Koozai, Sophie Roberts keeps the agency on course, overseeing a diverse portfolio of clients. With more than 30 years of experience in marketing, Sophie has delivered impactful solutions for household names including Golden Wonder, Airfix & Humbrol, and Victorinox Swiss Army Knives. Since joining Koozai, she has continued this track record of excellence, guiding high-profile clients such as Travelbag, Trevor Sorbie, Red Funnel, and Côte Brasserie through digital strategies that have delivered measurable results. Her leadership style combines empathy and clarity, making even the most complex digital strategies accessible and actionable for clients and colleagues alike. Sophie’s career began in PR, where she quickly stood out by leading memorable, results-driven campaigns, notably the BBC’s “Service!” programme, which won a Catey Award for Best Independent Marketing Campaign and boosted engagement across the front-of-house profession. Her experience extends strongly into the hospitality sector, but she has also delivered innovative digital strategies for clients in construction and beyond. A passionate advocate for work-life balance and positive team culture, Sophie champions an environment where people thrive. A self-confessed foodie and proud geek, she treats every day like a school day, always eager to learn and improve. She has a particular interest in harnessing technology and AI to improve efficiency, effectiveness, and strategic innovation across marketing disciplines. Sophie’s insights and expertise have been featured in publications including The Business Magazine, Portsmouth News, The Daily Echo, Yahoo News, The Caterer, and HVP Magazine.

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