Tap into your customers’ psyche with remarketing and retargeting from Koozai. It’s clever, and that’s why we like it.
If you’re not sure what these terms mean and they just sound like new-fangled words that we’re throwing around, let us explain.
Remarketing and retargeting involves displaying ads to targeted users who have already visited your site. If they navigate away from your site or shopping cart, remarketing enables you to get a second bite at the pie, as it were. (We’d say cherry, but we prefer pie.)
If a user visits your site and leaves without converting (on average 97% of customers won’t convert on their first visit) then your advert can follow them as they view other websites, acting as a reminder of your site.
Don’t worry too much when customers abandon your site as it could be down to something as simple as getting distracted – so remarketing is the perfect way of giving them a little nudge in the right direction. Or a big push. Depends on how big you go.
We’re a Google AdWords Certified Partner, so our Digital Marketing Executives are qualified with extensive experience in managing remarketing campaigns. We know a lot about paid advertising – it’s one of our specialities.
Our team has the skill, creativity and drive to produce ads that get noticed, leading to sales of your products and services. They use performance data to know which ads work and which ones don’t, and they know which sites are best to display your ads.
In other words, if you need remarketing and retargeting, you need Koozai.