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How To Implement Killer Search Strategies Using The Purchase Funnel

Thursday 6th July 2017 - 8:30AM to 10:00AM
Albert House, 256-260 Old Street, London

About this Breakfast & Learn event  

Looking to execute a search strategy to maximise each stage of the purchase funnel? Koozai’s Head of Paid Search, Marcus Knight, and Head of SEO, Natalie Mott, will show you how.

Marcus and Natalie bring a wealth of knowledge of effective Paid Media and Search Marketing campaigns, having worked alongside impressive brands in a range of industries. In this seminar, these two digital marketing experts will talk about the importance of search, social and display ads to create an effective awareness strategy, as well as strategies to increase conversions and improve customer loyalty.

Key Takeaways

  • Learn best practice strategies for reaching new and relevant audiences online
  • Understand how multiple channels can work together to build awareness among new users
  • Understand how your audience uses search engines to find products and services offered by your brand
  • Learn how to build brand awareness using both on- and off-site optimisation techniques
  • Understand techniques to better convert your audience and increase your ROI
  • Learn best practice strategies for increasing the lifetime value of your customer
  • Understand how to measure the success of digital campaigns

Who should attend?

Our events are specifically designed for those with an intermediate knowledge of digital marketing. If you work brand-side and you’re a digital marketing manager, marketing manager, or marketing director, this event is perfect for you. Due to high demand and limited spaces, we cannot offer places to marketing agencies.

How to get here

Our events are held at our London Office and are free to enjoy. If you plan to travel using the underground, the nearest tube station is Old Street.

London Digital Agency
Albert House
256 - 260 Old Street
London, EC1V 9DD, UK
0330 353 0300 info@koozai.com

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