We're hiring

We love digital - Call
03332 207 677
and say hello - Mon - Fri, 9am - 5pm

Call 03332 207 677

Ben Norman

Only a Fool Breaks the 8 Second Rule

15th May 2008 SEO Less than a minute to read


Did you know it only takes 8 seconds for your website’s visitors to decide to leave your website?

First impressions really count in business and they can make the difference between your business’ success and failure.

Things that can make visitors hit the dreaded back button are:

  • Slow loading speed (caused by big page sizes and bad hosting providers)
  • Poor navigation
  • Unprofessional design (made in your bedroom type designs)
  • Background music (elevator music is not a good idea)
  • Flash only sites (some people don’t have the applicable plug ins)
  • Site is an obvious ad farm
  • Not displaying correctly in all browsers (very common problem with websites)
  • Excessive pop up or pop under adverts
  • Poor spelling / grammar
  • Hard to read text (too small or non standard colours of text or backgrounds)

Are you making any of the above mistakes? If so you know what to do, fix them!

Share this post

Ben Norman
About the author

Ben Norman

Ben’s the big boss, so we can’t pick on him. He’s a bit of a technical SEO geek and loves tinkering with new websites. Ben lives and breathes the industry so we’re not sure what else he does with his time. We don’t even think he sleeps.

What do you think?

  • aspect-ratio Koozai at Search Elite
    Cat Birch

    Koozai Sponsors Search Elite 2017. Plus, win a free ticket!

    We are pleased to announce that Koozai will be sponsoring Search Elite London! (more…)

    Cat Birch
    @MissCatBirch
    20th Mar 2017
    News
  • aspect-ratio Sam judging awards
    Cat Birch

    Samantha Noble Judging MENA Digital Awards, DANI Awards And UK Biddable Media Awards

    Samantha Noble is well known within in the search industry, she even won the UK Search Personality 2016 at the UK Search Awards in November. This year, she continues to make an impact on the industry by judging not only one, but three, prestigious industry awards.
    (more…)

    Cat Birch
    @MissCatBirch
    8th Mar 2017
    News

Digital Ideas Monthly

Sign up now and get our free monthly email. It’s filled with our favourite pieces of the news from the industry, SEO, PPC, Social Media and more. And, don’t forget - it’s free, so why haven’t you signed up already?