We're hiring

We love digital - Call
03332 207 677
and say hello - Mon - Fri, 9am - 5pm

Call 03332 207 677

Stephen Logan

Online Sales Figures Continue to Rise in April

21st May 2010 SEO 1 minute to read

Last month Britons spent £4.4 billion online, which represents a 13% increase on the same period last year.

The latest IMRG Capgemini e-tail sales index will make pleasant reading for many online businesses. Whilst economic instability continues throughout the Eurozone, Britons are still spending more than ever online [see: Consumers spent over £4bn shopping online in April | New Media Age].

April saw online spending rise (again) to £4.4 billion. This 13% yearly rise came despite fears over the economy and continuing travel concerns caused by volcanic ash. In fact the latter of these was one of the few sectors to suffer a significant drop since March, with 9% less being spent on online holidays.

The big winners were those businesses involved in selling Home and Garden (+32%), Clothing (+21%) and Health & Beauty (+16%) products. With summer on the horizon and warm weather creeping in, these sectors are likely to dominate in future months too. So if you are selling these goods, this is when you should be upping your online marketing efforts and taking advantage of the influx of online consumers.

So despite reports that we could be entering a new depression and world markets plunging in unison, buyers clearly aren’t being perturbed. Online retailers are selling more than ever before and there is nothing to suggest that trend will change any time soon.

Share this post

What do you think?

  • aspect-ratio
    Dan Rice

    What is the Difference Between Owned, Earned and Paid Media

    Search engine technology is evolving, and so is the digital marketing industry. The more experienced professionals amongst you may remember the days of gleefully stuffing keywords into your copy to boost your rankings, blindly spamming strangers to join your email lists and easily securing media coverage for your thinly veiled advertisements.

    (more…)

    Dan Rice
    @iamdanrice
    16th Aug 2018
    Content Marketing
  • aspect-ratio site-speed-blog
    Ross Momtahan

    A Guide To Page Speed Metrics

    Site speed is an important area of website optimisation that people working in the world of Search Engine Optimisation are becoming increasingly concerned about.

    With Google’s site speed update being rolled out to all users on July 9th, now is the time to audit your site speed if you haven’t done it for a while. (more…)

    Ross Momtahan
    20th Jul 2018
    SEO

Digital Ideas Monthly

Sign up now and get our free monthly email. It’s filled with our favourite pieces of the news from the industry, SEO, PPC, Social Media and more. And, don’t forget - it’s free, so why haven’t you signed up already?
  • We’ve got some really cool stuff we want to share with you. So you don’t miss out, let us know which of the following you want us to email you about going forward:
  • This field is for validation purposes and should be left unchanged.