Lucy Griffiths

New Features Added to Google Search Funnels

6th Oct 2010 Uncategorised Less than a minute to read

Google has announced updates to its Search Funnels reports service, which helps users analyse the role keywords play in leading to conversions.

New Features Added to Google Search Funnels Under the changes, Conversion History Windows can now be extended up to 90 days so businesses can go further back in time to track the history of conversion paths.

Search Funnels was launched by Google back in March this year and was originally limited to showing data for ad impressions and clicks within 30 days of a conversion.

Gordon Zhu, a member of the Inside AdWords team, told users of SEO services that the update will be particularly useful to companies that work in industries where purchasing decisions take time.

“A buyer may take longer to research and buy a vacation package rather than purchase movie tickets, for example,” he pointed out.

Another new feature is the option to only see complete conversion paths, which will filter out sales “potentially biased by cookie deletion” and give more accurate results to analyse.

Share this post

What do you think?

aspect-ratio
London cityscape
Stacey Cavagnetto

The Best Digital Marketing Agencies in London

Stacey Cavagnetto
18th Jan 2023
Marketing Strategy
aspect-ratio
Gary Hainsworth

How To Write Ranking Content In 2023

Gary Hainsworth
16th Jan 2023
SEO Blog

Digital Ideas Monthly

Sign up now and get our free monthly email. It’s filled with our favourite pieces of the news from the industry, SEO, PPC, Social Media and more. And, don’t forget - it’s free, so why haven’t you signed up already?

Free Digital Marketing Audit

Are you a UK business that needs some expert help to uncover what’s holding your digital marketing back? Let us show you for free!

Questions?

Call us on 0330 353 0300, email info@koozai.com or fill out our Contact Form.

Map of Hampshire Digital Marketing Agency
Hampshire Digital Marketing Agency
Merlin House 4 Meteor Way Lee-on-the-Solent, PO13 9FU, UK
Map of Lancashire Digital Marketing Agency
Lancashire Digital Marketing Agency
Cotton Court Business Centre Church Street, Preston Lancashire, PR1 3BY, UK
Map of London Digital Marketing Agency
London Digital Marketing Agency
Albert House 256 - 260 Old Street London, EC1V 9DD, UK

Unlike 08 numbers, 03 numbers cost the same to call as geographic landline numbers (starting 01 and 02), even from a mobile phone. They are also normally included in your inclusive call minutes. Please note we may record some calls.

Circle Cross