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There could soon be another powerful search engine to rival the current superpowers of Google, Yahoo and MSN. It seems Twitter Search is undergoing something of a makeover; taking it from simply reporting the latest tweets, to actually indexing URLs that are being included within messages.
Whilst there would be a good deal fewer websites indexed than your conventional search engine, they would be moderated to an extent by the Twitter users and updated in real-time. This represents something of a departure from the algorithmic searches we’ve become accustomed to and could even open up a whole new method of online marketing, should the concept take off.
Rather than being simply keyword orientated, this new system will rely on the popularity of the site amongst Twitter’s users. In turn, each user will have a different weighting depending on their credibility; helping to eradicate spammers and superfluous sites, whilst ensuring only genuinely popular sites come to the fore.
The brainchild of Twitter’s new VP of Operations Santosh Jayaram, who coincidentally used to be VP of Search Quality at Google not all that long ago, Twitter Search could certainly be something to watch out for in the coming months.
Samantha Noble is well known within in the search industry, she even won the UK Search Personality 2016 at the UK Search Awards in November. This year, she continues to make an impact on the industry by judging not only one, but three, prestigious industry awards.