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Students at the University of Southampton will have the opportunity to quiz Mike Essex and other members of the Koozai team when they give a presentation at their careers fair on February 14th.
We will be offering advice on how students and graduates can get into a career in online marketing and ways in which they can use Internet tools to assist applications. This follows on from our recent recruitment efforts, which has seen the company advertise positions within academic and university sites. In fact, that’s how we found the latest member of the Copywriting department, James Perrin.
With jobs becoming increasingly difficult to find, particularly for graduates, we hope that we can provide some useful insights, as well as clearing up any misconceptions about Online Marketing. Other employers doing presentations on the same day include PWC and IBM, so we’ll be in good company.
As well as providing helpful hints and tips, we will also be able to answer questions from the students. This provides the perfect opportunity for us to make sure that each attendee gets something individually from the presentation. We may even find an Koozai team member of the future.
We’re really looking forward to giving something back to local students and hope that we can kick start the careers of a few budding online marketers.
A generally accepted fact in the world of Content Marketing is that being useful is one of the main criteria for achieving results with a content campaign.
But how do you find out which questions your audience needs answers to?
Digital public relations (digital PR) can be an effective way to increase brand visibility and drive more quality traffic to your website or landing page. But just what is digital PR and how does it differ from traditional PR techniques? Here’s an overview of the differences (and similarities). (more…)