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More and more companies are enquiring into how and why they should enter the world of Blogging?
Having a Business Blog has many benefits including:
We recommend our clients use WordPress as a Blogging platform, its open source and easily customised to integrate into a clients site to fit the standard design theme.
At Koozai we offer the customisation services to ensure the WordPress theme fits the look and feel of your site, as well as install the software on your server within its own folder.
The Blog is then easily linked off of your main site navigation menu and you will be provided with the log in details to begin populating the Blog immediately through the user friendly dashboard.
Although the software comes off the shelf ready to go, there are also many useful plug-ins available to extend its functionality.
If you would like to speak to us about adding a Customised Blog to your site please visit our Blog Marketing Services page or call us now on 0845 375 1756.
For a long time, Bing, the UK’s second-largest search engine, has been underappreciated and, in some instances, even ignored. Often regarded as the inferior search engine to market leader Google, Bing has historically struggled to appeal to many in the digital world. Most PPC analysts would give justified reasons for neglecting Bing for so long; these include the volume of traffic and the user experience just not matching up to Google. However, the validity of these assessments is now diminishing. Bing has grown and improved rapidly in the last couple of years; if you are not integrating it into your comprehensive digital marketing plan, you run the risk of missing out on a large portion of your chosen market and significant revenue.
When it comes to building a content marketing campaign, it can be difficult to know where to start. You may have an initial idea but bringing it to life and getting your message seen are always harder than initially thought.