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Koozai have been announced as a finalist in the prestigious Fresh Awards 2011.
The Koozai team are delighted to have been nominated as finalists in the Digital category ‘Sites & Search’ for the innovative Organic Search Engine Optimisation (SEO) work performed as part of the Payday Power SEO project [See: Organic Search (SEO) for Payday Power].
The campaign, which has also been nominated for a coveted DADI Award this year [See: Koozai Nominated as Finalists in DADI Awards 2011], has gone from strength to strength since Koozai took over in November 2010. After just seven months, visits from the search engines had risen by 194% and loan applications from organic visits increased by 207%.
The Fresh Awards showcase the most creative, innovative and effective online strategies from digital agencies across the UK. We’re delighted that our work has received recognition at such a high level and it’s a real testament to our dedication and capability as an agency.
We’re all looking forward to the awards ceremony on Thursday 29th September 2011 and will certainly have our fingers crossed on the night!
A generally accepted fact in the world of Content Marketing is that being useful is one of the main criteria for achieving results with a content campaign.
But how do you find out which questions your audience needs answers to?
Digital public relations (digital PR) can be an effective way to increase brand visibility and drive more quality traffic to your website or landing page. But just what is digital PR and how does it differ from traditional PR techniques? Here’s an overview of the differences (and similarities). (more…)