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We’re pleased to announce that Koozai have been nominated in two categories at the upcoming European Search Awards. This recognition has come off the back of the exceptional results achieved for Insurance2Go, which included a 405% increase in search engine traffic for non-brand related keywords over a six month period.
We have been included in the Best SEO Campaign and Best Use of Search in the Finance industry categories, for our work in managing the SEO campaign for Insurance2Go. The results have been truly exceptional and were achieved through an integrated digital marketing campaign, all of which has been overseen by our very own Andrew Tonks.
The event itself is one of the biggest in the industry, attracting submissions from dozens of leading agencies across Europe each year. Therefore, to even be nominated is a fantastic achievement and we’re doubly delighted to have gotten a nod in two separate categories.
The 2012 European Search Awards will be taking place on Thursday 5th of July in Amsterdam and as with most industry events, Koozai will be well represented. As always, you can find out how we got on and other exciting news here first.
Search engine technology is evolving, and so is the digital marketing industry. The more experienced professionals amongst you may remember the days of gleefully stuffing keywords into your copy to boost your rankings, blindly spamming strangers to join your email lists and easily securing media coverage for your thinly veiled advertisements.
Site speed is an important area of website optimisation that people working in the world of Search Engine Optimisation are becoming increasingly concerned about.