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In a world full of mega-money purchases and deals, Microsoft has set the Internet alight with an offer of $44.6bn (£22.4bn) in cash and stock to buy Yahoo.
This offer is 62% higher than Yahoo’s closing share price on Thursday 31st January 2008.
As of today, there’s been no comment from the search company so at the moment it’s just a question of ‘watch this space’.
Let’s just hope that the Internet doesn’t just end up being divided up between Google and Microsoft with any hint of individuality being snuffed out my the mere offer of a few billion dollars…
Search engine technology is evolving, and so is the digital marketing industry. The more experienced professionals amongst you may remember the days of gleefully stuffing keywords into your copy to boost your rankings, blindly spamming strangers to join your email lists and easily securing media coverage for your thinly veiled advertisements.
Site speed is an important area of website optimisation that people working in the world of Search Engine Optimisation are becoming increasingly concerned about.